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Six Proven Strategies to Build Customer Relationships and Brand Loyalty

Webbiquity

According to Gartner , B2B buyers today spend only 5% or 6% of their time with sales reps while comparing multiple suppliers. Gartner also found that when B2B buyers are making purchase decisions, they spend most of their time independently researching the brand online. It also decreases the likelihood of losing customers.

Loyalty 309
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11 Digital Marketing Trends for Growing Your Business in 2021

Marketing Insider Group

73% of CMOs interviewed in a recent Gartner study predict the pandemic’s negative ramifications on our society will be short-lived. Over a third believe the virus will have a significant positive impact on their businesses in the future. Source: Gartner. Customization produces brand loyalty. Personalization.

Planning 363
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How CMOs Can Keep Marketing Organizations Agile in Changing Times

Marketing Insider Group

The challenges we are facing have changed how we communicate with consumers and market our products and services. Customer experience, trust, and product quality are quickly becoming top priorities for customers. Increased performance and productivity. The importance of marketing has increased for most businesses. Less stress.

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Ecommerce trends to watch for this Prime Day

Martech

Many of the promotions are tied to loyalty programs. Target, Walmart, Nordstrom and Best Buy have joined Amazon with key summer sales the past few years outside of the traditional 4th of July weekend,” said Kassi Socha, director analyst in the Gartner Marketing Practice. Dig deeper: Why we care about loyalty marketing Hybrid shopping.

eCommerce 110
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Better Process Mapping Reveals Opportunities to Optimize for Profitability

Vision Edge Marketing

They orchestrate the harmony between people, technology, and business results and driving revenue, improving profit margins, and increasing employee productivity. Forrester research found that business process management (BPM) typically delivers 30-50% productivity gains.

Process 232
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How to Build Customer Loyalty with Content Marketing

Valasys

Ever wondered how to build customer loyalty with content marketing? This includes proactively answering to the after-sales & services queries of the customers & guiding them with the insightful how-to-videos to make the best use of the products or services they have purchased. billion in 2015 to $4.0 billion by 2020.

Loyalty 72
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The New Rules of B2B Marketing: Dina Otero on Embracing Customer Centricity with ABX

Top Rank Marketing

It demands that the customer is the focal point of all decisions to create satisfaction and loyalty. Customer-centric marketing helps build brand loyalty, fosters positive word-of-mouth and increases customer lifetime value. Happy customers = more revenue. Focus on building relationships rather than just completing transactions.

Rules 113