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How to Build Customer Loyalty with Content Marketing

Valasys

In an era of Inbound Marketing, where marketing techniques are massively relying on the intent data & other psychographic insights of the customers, brands need to understand the ways to build customer loyalty with content marketing: 1.

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8 Insightful Marketing Predictions for 2013 and Beyond

Hubspot

We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook’s 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube. And to do that, key performance indicators (KPIs) under the marketing department will change. So what’s on tap for next year?