Gartner and Hubspot - B2B Marketing Zone

Hopes, Dreams and Fears for 2022

Biznology

FEBRUARY 7, 2022

Meanwhile, according to Hubspot , social media has become the #1 marketing channel for both B2B and B2C, so the problem of mis- and disinformation will be exacerbated as more money continues to flow into those platforms for marketing and advertising spends. Data privacy laws continue to become more ubiquitous and complex.

Ethics

Ethics Privacy Marketing Proposals Gartner

37 facts on the future of Social Selling vs. Cold Calling

Biznology

DECEMBER 22, 2014

Customers don’t want to deal with salespeople until they are 70% down the path of the buying process (source: HubSpot ). 60% more expensive per lead than other methods (source: HubSpot ). 7 people in the average firm of 100-500 people are involved in a buying decision (source: Gartner).

Cold Calling

Cold Calling Peer-to-peer Search Engine Marketing Advertising Benchmark

B2B Marketing Zone

Biznology

Hopes, Dreams and Fears for 2022

37 facts on the future of Social Selling vs. Cold Calling

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