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65 Tweetable Moments From The Corporate Social Media Summit New York

Marketing Insider Group

This policy helps explain how AMEX helps small businesses do more business. Gartner says that by 2016 40% of all new Fortune 500 contacts will come from social media. Helps decrease calls to the call center, increases customer loyalty and decreases support costs. Transcripts of social interactions is also helpful.

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In Today’s Experience Economy Your Customer Data Solution is Critical

Martech Advisor

1 More “data” supports this: Companies that invested in customer experience best practices across people, process and technology have been rewarded with improved average revenue growth of 15 percent in comparison to non-investor returns of 11 percent.