Remove Gartner Remove Google Remove Sample Remove Youtube
article thumbnail

A Primer on Sales Competitive Battle Cards

The Effective Marketer

Sure, everyone knows how to use Google to query competitor names and other pieces of intelligence, but not everyone is aware of some powerful Google search parameters that can find stuff that would otherwise be hidden. Other than Googling the heck out of your competitor, another great online tool for competitive research is LinkedIn.

article thumbnail

What is a Lead Magnet? 69 Proven Lead Magnet Ideas That Work.

Optinmonster

For instance, Bidsketch (a proposal software) uses a Sample Client Proposal as a lead magnet. Mayi Carles sells these attractive planners, but they could just as easily give away a digital sample as a lead magnet to whet your appetite for more. Sample Chapter. Sample Video/Clip. Sample Audio Clip.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why we care about data-driven marketing

Martech

About 90% of marketing leaders expressed that marketing functions need to be “more adaptive to shifts in customer needs,” according to a recent Gartner survey. One of the most popular website analytics tools is Google Analytics. Google Analytics is also ideal for targeted marketing and search engine optimization (SEO).

article thumbnail

Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

Online Marketing Institute

Millions of white papers, books,… Read more… Doug Kessler | March 24th, 2009 | 4 comments SouthWest rap elevates the brand Saw a fabulous YouTube video the other day, where a Southwest airlines attendant delivered the pre-take-off welcome and safety instructions via an entertaining rap. Zillions of blog posts. See it here.