Hubspot

FEBRUARY 23, 2017

A lot these primitive social networks go forgotten, but that doesn't make their stories any less important. After all, these networks laid the groundwork for the social media giants we use today. In this blog post, we’ll dive into the stories of some of the earliest social networks -- and why they didn’t stick around.

Social Networks 100

Social Networks Social Media Network Marketing Facebook 100

seo.co

JUNE 4, 2021

You can drop most of your social media efforts. Are you trying to work social media to generate traffic? Social media is more of a lead generating tool than a method to generate traffic or sales. That’s not easy to do within a social media application. It’s just not built to work that way.

Work Management 75

Work Management SEO Lead Scoring Lead Ranking 75

Buzz Marketing for Technology

NOVEMBER 7, 2012

With new ways of selling, new channels for promoting a brand and new ways of engaging customers, we’re constantly evolving to stay ahead of the game. Test your theory. 10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers According to HubSpot, ninety three percent of adults on the.

Conversion 100

Conversion Cross-Selling Conversion Rate Click Rate 100

Hubspot

DECEMBER 9, 2014

In theory, it seemed like it could help me. For example, when I went to search "HubSpot blog," I got tons of posts from my friends: which actually makes a ton of sense. Often, those interactions include the words "HubSpot" and "blog," purely because I work on the blog team here at HubSpot. which also makes sense.

Facebook 28

Facebook Social Media Keywords Display 28

Hubspot

OCTOBER 26, 2011

To confirm, I rapidly navigated to HubSpot's Tweet Grader. This anniversary came in the midst of my many non-social media fanatic friends just joining. Theory: Longer Membership > Shorter Membership Reality: Value to Others > Value to Myself. Connect with HubSpot : I was only a wee bit excited.

Twitter 28

Twitter User-Generated Content Hubspot Class 28

Hubspot

JUNE 1, 2015

We spend tons of time writing posts and optimizing them for search and social media. It’s a post that will stand the test of time because cover photos will be an essential part of social media profiles for years to come, and it is easy to update when a particular network’s cover photo size changes. We then hit publish.

Traffic 28

Traffic Outreach Content Tips 28

Hubspot

FEBRUARY 6, 2017

Even in the age of social media, product packing and "shelf-presence" is still important for brands to get (and remain) in the consumer consciousness. There is however an alternative theory about where Tobler got his inspiration. It turns out it was a football game. In 1898, Herberton L.

Design 28

Design Advertising Agencies Paid Search Agency Marketing Proposals 28

Hubspot

AUGUST 1, 2016

Brian Halligan, HubSpot's own CEO and co-founder, is a big advocate for naps at the workplace. Start with this list of funny tweets and social media posts that real brands have posted for inspiration. Be sure to check out HubSpot's own list list of recommended productive playlists. Adrian Furnman, Ph.D

Creativity 28

Creativity Peer-to-peer Case Studies Paper 28

Single Grain

OCTOBER 12, 2023

Worth noting: Before you pursue speaking gigs to get valuable video content, it helps to own your own domain to build your credibility — instead of relying solely on social media profiles. You can connect a custom domain to a platform like HubSpot to build a landing page in an afternoon.

Video Marketing 98

Video Marketing Webinar Metrics Youtube Content 98

Hubspot

SEPTEMBER 19, 2016

The story of how I bought my mattress is a great example of social proof, which refers to the theory that people tend to adopt the opinions or actions of people they trust. And to help illustrate how brands are using this persuasive technique in their marketing, we've put together a roundup of social proof in action below.

Examples 28

Examples Press User-Generated Content Ideal Customer Profiles 28

Trade Press Services Newsletter

JULY 6, 2022

There are thousands of online B2B resources available to help entrepreneurs, business leaders and marketers improve their game, but here are some of our favorites. HubSpot HubSpot’s blog is a treasure trove of actionable insights for the B2B marketer. To make it even easier, sign up to get three strategy-packed emails a week.

Newsletter 130

Newsletter Marketing Automation Services Planning B2B Thought Leadership 130

Hubspot

AUGUST 16, 2011

Social – With over 750 million active users on Facebook and 200 million Twitter users, online consumers are spending a bulk of their online activities engaged in social media. As Facebook and Twitter mature, they are also looking at social commerce. Ecommerce is a zero sum game. Connect with HubSpot :

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Multi-Channel eCommerce Advertising Channels Effectiveness 28

Hubspot

OCTOBER 9, 2014

And people come -- they find your content in search results and in their social media feeds. The High Clickthrough Rate Game for Content Remarketing. 6) The High Clickthrough Rate Game for Content Remarketing. This all sounds good in theory, but how do you create an ad with high clickthrough rate? About Ad Fatigue.

Paid Content 28

Paid Content Cost Per Click Work Management Clickthrough 28

Hubspot

OCTOBER 17, 2018

Come up with two, three, four, or twelve ways of testing your theories, and how you can reach your goals. If you come up with a game-changing tactic, spread the word. Increasing the number of certifications held by each student (HubSpot Academy). Increasing the number of certifications held by each student (HubSpot Academy).

Resources 96

Resources Lead Ranking Marketing Automation Services Lead Scoring 96

nDash

SEPTEMBER 17, 2020

Five or ten years ago, that kind of consistency would help you win the content marketing game. Unless you have a massive amount of resources and pitting your content marketing strategy up against incumbent leaders like HubSpot, it’s time to do more with less. In theory, content repurposing is an easy win for your marketing strategy.

Top of Funnel 52

Top of Funnel B2B Advertising Mediums Content 52

ClearVoice

JUNE 9, 2020

” ~ HubSpot. Social media posts. During the pandemic, I’ve upped my snacking game to pro-level. Your copy should specifically speak to the pain points and goals of your buyer personas in their tone, according to HubSpot. When do writers write about products? Landing pages. Letter from the CEO.

Top of Funnel 90

Top of Funnel Product Buyer Personas Advertising Funnels 90

Huptech Web

SEPTEMBER 8, 2023

Scrolling through your social media feed, you see an ad for a pair of boots. But fast forward to today, and the game has changed. Once you have a lead’s information, you can connect with them through personalized email marketing, customized content, and social media platforms. Annoying, right?

Top of Funnel 52

Top of Funnel Inbound Marketing Marketing Funnels Paid Content 52

Hubspot

SEPTEMBER 12, 2018

And while we knew social media had been weaponized for election interference, we didn't yet know to what extent. But the combination of the Series 4 vitals-monitoring technology, fall detection, and call-making capabilities from a single device is one with game-changing potential for aging populations. The Bottom Line.

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RFP Eye-Tracking User-Generated Content Twitter 64

seo.co

NOVEMBER 1, 2021

In this guide for SaaS marketers, we explain both the basic tenets and advanced strategies that you need to take your SaaS compay’s content marketing game to a dominant, competitive level. Have you ever heard of Hubspot? Image Source: Hubspot ). Syndicating on social media will increase your social traffic.

Paid Search Agency 98

Paid Search Agency Paid Content Work Management Marketing Management 98

Webbiquity

FEBRUARY 13, 2012

Discover how to use Google Analytics data, technical tweaks, website audits, keyword research, fresh content, social media activities and more for SEO success here in 20 more of the best SEO guides of 2011, a follow-up to 40 of the Best SEO Guides, Tips and Insights of 2011 (So Far) published last November.

SEO 100

SEO Tips Best Practices Marketing Analytics Tools 100

Valasys

MARCH 19, 2020

The intent data of the prospects coupled with their browsing patterns, social media activity, online purchase behavior and other insights such as demographic & firmographic details help marketers in the precise targeting of the personas. It’s testing hypothesis to find theories about the effectiveness of your content.”.

Paid Content 59

Paid Content Top of Funnel B2B Marketing Planning 59

Hubspot

JUNE 16, 2015

Sports founders set a few statistics as the end-all, be-all numbers for the games they created over a hundred years ago—but, for example, do we actually know if batting average is the best measurement of a hitter? Or, if a basketball team scores the most points per game on average, does it mean they have the best offense?

Inbound Marketing 28

Inbound Marketing Paid Content Statistics Analysis 28

Hubspot

AUGUST 16, 2017

The folks at L'Oréal worked with the theory that women wear makeup in order to make themselves appear "beautiful" so they feel desirable, wanted, and worth it. In a sense, 'Priceless' became a viral, social campaign years before there was a social media.". Source: TheStephenHarvey.com. One key to this campaign's success?

Paid Search Agency 101

Paid Search Agency Brand Identity Branding Companies 101

Hubspot

AUGUST 7, 2019

Contrast is the name of the game here. Everything we’ve discussed until this point is great … in theory. You can also let your current followers know about your offer through emails, social media, and on your website. Invite your lead to follow you on social media. Wondering what colors perform well?

Landing Pages 101

Landing Pages Paid Content Click Rate Trigger Marketing 101

Hubspot

AUGUST 16, 2017

The folks at L'Oréal worked with the theory that women wear makeup in order to make themselves appear "beautiful" so they feel desirable, wanted, and worth it. In a sense, 'Priceless' became a viral, social campaign years before there was a social media.". Source: TheStephenHarvey.com. One key to this campaign's success?

Paid Search Agency 78

Paid Search Agency Brand Identity Branding Companies 78

Hubspot

MARCH 20, 2017

Leveraging the audience of an in-progress event -- like a concert or a sporting game -- to promote a product or service in a noticeable way, usually without permission from the event sponsors. It's so simple, in theory, that it sounds like fiction. Event Ambush Guerilla Marketing. Experiential Guerilla Marketing. Compare that to the 2.1

Guerilla Marketing 101

Guerilla Marketing Examples Brand Identity Branding 101

B2B Marketing Zone Posts

AUGUST 3, 2010

True Confession: I Don’t Have a Social Media Strategy - Dianna Huff - B2B MarCom , July 22, 2010 Social media gurus tell you to have a strategy. True Confession: I Don’t Have a Social Media Strategy - Dianna Huff - B2B MarCom , July 22, 2010 Social media gurus tell you to have a strategy.

Ning 40

Ning Paid Content Facebook Sales Management 40

Online Marketing Institute

JULY 31, 2009

4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. And this is where SaaS solutions have dramatically changed the game.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Hubspot

MARCH 2, 2016

Test this theory by running a campaign and see how much "love" you can dream up from your users. Don't get me wrong, Likes are still important -- but it's safe to say the game has changed. b) Test the power of "love.". Download a step-by-step guide to lovable marketing campaigns here.). c) Take note of "love"-ers.

Facebook 28

Facebook Features Planning Trigger Marketing 28

Hubspot

NOVEMBER 7, 2018

It was aired during a baseball game — the Brooklyn Dodgers vs. the Philadelphia Phillies. Because so many people tune in for the game, the four-hour window has become one of the most exciting (and expensive) times for commercials. For example, the cost of a 30-second spot during The Big Bang Theory on CBS in 2015 was $344,827.

Paid Search Agency 65

Paid Search Agency Cost Per Thousand Ads Cable 65

Hubspot

NOVEMBER 25, 2015

Check out these tips below to improve your smartphone photography game. The theory is that if you place points of interest in these intersections or along the lines, your photo will be more balanced and will enable your viewer to interact with the image more naturally. Turns out there are a few of them.

Tips 0

Tips Eye-Tracking Rules Verticals 0

Hubspot

NOVEMBER 9, 2023

And the culture feels more intense than other social media platforms. X distinguished itself early on as a social media platform that gave users direct access to brands, and it‘s a superpower that’s still never been matched by other platforms. Compared to other platforms, X has an intimidation factor. The tempo is fast.

Twitter 66

Twitter Ideal Customer Profiles Ad Exchange Curation 66

Directive Agency

JULY 8, 2019

Blake Emal : Automation has kind of become the name of the game in marketing, right? I did some video work for another company that was their HubSpot shop. How do I send video in email, and text message, and social media, and then some advanced strategies on how to get more email opens, how to get more video plays.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

Blake Emal : Automation has kind of become the name of the game in marketing, right? I did some video work for another company that was their HubSpot shop. How do I send video in email, and text message, and social media, and then some advanced strategies on how to get more email opens, how to get more video plays.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Hubspot

MAY 7, 2021

Ad hoc analysis is great when you want to: Validate a theory. You can easily integrate your data from multiple sources, including: CRMs like HubSpot. Social media platforms like Instagram and LinkedIn. It also integrates with HubSpot to help you leverage your insights to make decisions. Ad Hoc Reports.

Analysis 97

Analysis Paid Search Agency Ads Generation 97

Single Grain

OCTOBER 20, 2020

While many people bought into the concept of the eight-second attention span, the BBC and Ceros have since ripped the theory to shreds: “Think about it. Why are more people spending longer hours playing video games ?” Thanks to HubSpot, you can get clear projections on what kind of ROI to expect from your efforts.

Paid Content 145

Paid Content Paper Content Interactive Marketing 145

Hubspot

DECEMBER 4, 2012

Whether through blog posts, ebooks, social media, cartoons, videos, whatever -- helpful, educational, and interesting content was the name of the marketing game. Alright, these ideas all sound lovely, but how does this "context marketing" theory manifest itself? How Would One "Do" Context Marketing?

Top of Funnel 28

Top of Funnel Budget Programs Sales Qualified Leads Sales Cycle 28