Activate the ‘Dark Funnel’ and unlock fresh leads in this new channel
Martech
MARCH 2, 2022
Well, it’s here – and not only is it the future of selling in saas, but sales teams are using it today to engage with prospects in the earliest stages of the dark funnel. The dark funnel explained: Did you know 75% of buyers are already halfway through their buying journey before they even speak to a salesperson?
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