Marketing Automation Acceleration service launched
JUNE 14, 2010
BETHPAGE, NY, June 10, 2010 /24-7PressRelease/ — Nearly seven out of 10 businesses say that “generating high quality leads is their top challenge, according to researcher MarketingSherpa. But marketing automation software customers are realizing that tools alone do not address the high-quality leads problem. About Find New Customers LLC.
Marketing Automation Trends for 2010
JANUARY 12, 2010
Kevin Joyce , CMO, Market2Lead. Manager, Inbound Marketing, Marketo. David Raab , Raab Associates & author, Raab Guide to Demand Generation Systems. The vast majority of leads generated on a website never have a meaningful conversation with a sales rep. If there is no mechanism to pass the lead back to the marketing team (in an automated or semi-automated fashion), the lead is gone forever. If you aren’t recycling leads (and most marketers aren’t), you are wasting a significant percentage of your marketing dollars.