For B2B Internet Marketers in the Industrial Sector: Bigger Opportunities But Greater Challenges Await
KoMarketing Associates
AUGUST 29, 2013
GlobalSpec findings reveal that the measurement of marketing ROI is now the biggest challenge for marketers, replacing lead generation. Attributing sales wins to marketing campaigns is the most important factor in defining marketing success. What B2B SEO Professionals Need To Know About Marketing Automation.
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