Writing on the Web

NOVEMBER 4, 2015

Building a product funnel on your blog is key to making all your hard work profitable. As I explained in my previous post , a great product funnel provides your readers with an opportunity to get to know you, like you and trust you. This would be the top level of the funnel, since nothing is required in exchange.

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Writing on the Web

OCTOBER 28, 2015

Are you building a product funnel on your blog? These are two key elements of a product funnel – a key internet marketing strategy that will help ensure that you are not leaving money on the table or missing opportunities to solidify the relationships your hard-earned content marketing efforts are creating. If not, why not?

Top of Funnel 100

Top of Funnel Marketing Funnels Product Content Marketing 100

Writing on the Web

OCTOBER 14, 2015

A third type of direct selling is a product or information funnel. Products and/or Merchandise – As the blogging stratosphere expanded, and readership grew, so did opportunities for merchandising. And of course, many blogs are created with the sole purpose of an online store. I’ll get to that in another post.

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Writing on the Web

JANUARY 30, 2014

It’s Step Two of the 3-pronged Web funnel: Get found, g et known , and get clients. If you’re any kind of expert, your credibility depends on a strong internet presence with content that showcases what you know, what you do, and who you do it with.

Case Studies 100

Case Studies Youtube Top of Funnel Case Study 100

Writing on the Web

NOVEMBER 22, 2010

Build a Product Funnel on Your Blog through Content Marketing. Smart Time-Saving Tips on Blogging… Blog Checklist: 10 Items BEFORE You Publish… Is the Social Web Changing How We Write? How to Write Like You Talk.

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Writing on the Web

DECEMBER 16, 2010

Do you have low fee products and a product funnel that includes higher-ticket offers? Can people easily get to know you, like you and trust you? Get Clients : Is it easy for people to become a client and buy something from you? Is it easy to download free offers? Is your sales copy effective? Are your landing pages clean and clear?

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Writing on the Web

JUNE 16, 2011

Even when it’s not a direct “go-buy-click-here&# request, it’s part of your funnel process. The call to action is what gets you business results and turns readers into clients. It starts the participation process. But hold on there, wait a minute. It happens before you ask readers to do something.

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