Best of 2009 (So Far): SEO Guidance, Part 1
WebMarketCentral
OCTOBER 19, 2009
He then goes on to discuss the art vs. science of SEO, ROI measurement, what SEO practitioners can learn from traditional marketing, before concluding "A more fulfilling and professional online presence could be found from thinking along structured lines—both in the way you operate with clients and also the way you achieve your SEO goals."
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