Remove frequency

B2B Marketing Traction

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Why Lack of Strategy Will Kill Your B2B Blog

B2B Marketing Traction

Your strategy must identify your target audience(s), your topics, your target keywords, the tone or voice of the blog, frequency of posting, desired results and how you will measure results. Can you keep up with your planned frequency? To succeed in blogging (and in the bigger universe of content marketing), you need a strategy.

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Blog with Discipline to Get Marketing Results

B2B Marketing Traction

A recent Hubspot survey showed that most business bloggers write no more than one blog entry a week. For those who write 2-3 blog entries per week, Hubspot says 69% have acquired a customer from their blogging activities. How do we blog with discipline to increase the frequency of our blog entries without sacrificing quality?

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