WebMarketCentral

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Twitter Twaddle, Part 2: Best Practices, Tools and The Future of Twitter

WebMarketCentral

Part one covered what Twitter is and why it's cool ; this post discusses Twitter etiquette, tools, and speculation about its future. Twitter Tools Similar in concept to Facebook applications —but different—Twitter has spawned an industry in clever little tools. This is the second of a two-part series. The Future of Twitter?

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Best of 2009 (So Far): Social Media Marketing, Part 3

WebMarketCentral

What tools are available for cost-effectively monitoring brand conversations across social media sites? For those marketers more serious about social media engagement, and a budget to back it top, Dan wrote a follow-up post detailing the Top 10 Reputation Tracking Tools Worth Paying For , including Buzzlogic , Radian 6 and Cision.

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Best of 2008 (So Far) - Website Design, Part 2

WebMarketCentral

Which tools can help make your efforts more productive and effective? 10 Great Web Sites by BtoB magazine A group of industry experts including Hoa Loranger from the Nielsen Norman Group, Alan Webber of Forrester Research and Dana Todd from Newsforce tell you what they like, and don't like, about 10 popular websites.

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Best of 2009 (So Far): SEO Guidance, Part 2

WebMarketCentral

He also quotes a finding from Nate Elliot of Forrester that there are "an average of 4.7 million text pages competing for a place on results pages with an average of just 9.4 text results—giving each text page about a 500,000-to-1 chance of appearing on the first page of results."

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How to get a Bigger SEM Budget

WebMarketCentral

Yet according to Forrester Research , "While 87% of B2B marketers we surveyed last year said that they use email in marketing, most lagged behind in adopting interactive tactics such as search (57%)." WebMarketCentral now offers a focused career opportunity search tool just for marketing & sales professionals, powered by CareerBuilder.

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Best of 2008 (So Far) - Social Media Optimization, Part 1

WebMarketCentral

by NxtERA Marketing Blog Ex-Forrester VP Elana Anderson provides five strategies marketers can use to harness, rather than manage, the social web for the benefit of their brands. How Can Marketers Harness The Social Web? Listening and sincerity are high on her list.