WebMarketCentral

NOVEMBER 16, 2009

He also quotes a finding from Nate Elliot of Forrester that there are "an average of 4.7 million text pages competing for a place on results pages with an average of just 9.4 text results—giving each text page about a 500,000-to-1 chance of appearing on the first page of results."

SEO 20

SEO Forrester Best Practices Adwords 20

WebMarketCentral

DECEMBER 9, 2009

Forrester: B2B Marketers Need To Keep Up With Business Technology Buyers On Social Media by Forrester Research It's pretty rare to include a press release in a best of list here—actually, this is probably the first time ever—but this one includes key statistics on how b2b buyers use social media on the job.

Social Media 20

Social Media Social Marketing Web 2.0 Forrester 20

WebMarketCentral

OCTOBER 13, 2009

by Social Media Today Crystal King reports that a Forrester survey from the second quarter of 2008 found that only 16% of readers of company blogs trusted them. Michael VanDeMar Social Media Today Crystal King Forrester survey company blogs JupiterResearch/BuzzLogic Conversation Marketing Ian Lurie Remarkablogger Michael Martine del.icio.us

Forrester 20

Forrester Landing Pages Business Best Practices 20

WebMarketCentral

MARCH 16, 2009

While there are some social media brand success stories , such as Blendtec and Starbucks on the B2C side, and Sun and IBM in B2B, most companies still struggle with optimizing their social media strategy and implementing tactics and measurement. 55% of B2B buyers have created profiles on social networks. Social Tagging Research and Reports.

Social Media 20

Social Media Facebook Social Marketing Web 2.0 20

WebMarketCentral

JANUARY 28, 2009

Still, most of what's being done today, from creating a company Facebook page to using a social media email signature , is extremely tactical. How can b2b firms approach social media more strategically? Social Tagging Web Marketing.

Enterprise Management 20

Enterprise Management Social Media Paid Content Marketing Management 20

WebMarketCentral

NOVEMBER 7, 2007

Yet according to Forrester Research , "While 87% of B2B marketers we surveyed last year said that they use email in marketing, most lagged behind in adopting interactive tactics such as search (57%)."

SEM 20

SEM Budget Programs Advertising Agencies Paid Search Agency 20