Are You Spending Enough on Online Marketing?
The Effective Marketer
NOVEMBER 3, 2011
Forrester Research has recently released a study, “ Benchmark Your Interactive Marketing Maturity “, that aims to give you some metrics to figure out whether you are putting your money on the right marketing tactics. It’s worth trying out: Forrester Benchmarking Tool. Five Benchmarks. Measure Yourself (Free!).
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