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Industrial and B2B Customer Engagement Simplified

Industrial Marketing Today

Defining B2B Customer Engagement Forrester Research has proposed a definition of customer engagement that makes a lot of sense to me. These statistics are easily and readily available from your dashboard in Google Analytics. The trick is to learn how to use all its power. Let’s see how Google Analytics can help you do just that.

B2B 60
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Best of 2009 (So Far): Social Media Marketing, Part 3

WebMarketCentral

Video search 101: Marketing and optimization by iMedia Connection Noting some statistics on the explosive growth of online video, David L. Tags: Web 2.0 Social Tagging.

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Building Content Marketing Strategy – 10 Steps

Marketing Insider Group

sources through the purchase funnel according to Peter Burris from Forrester. We had now interesting, statistically-valid insights coming from marketing leaders at large companies. Some of the slides where the basis for my Web 2.0 B2B customers today use an average of 7.6 how’s that for an attribution challenge).