Onalytica B2B

MAY 10, 2017

Target the ‘key influencers’ in the top tier- once a relationship has been built with them, this will naturally filter down to the wider network- after all, Forrester claim that 6.2% If this isn’t logistically possible, arrange a phone or Skype call. of the key influencers drive 80% of the conversations online.

Peer-to-peer 252

Peer-to-peer Skype Bundling Transparency 252

Leadspace

NOVEMBER 27, 2018

Having started his career in B2C at Unilever, Doug moved to the B2B space as CMO at Skype and Salesforce, before taking the helm at Leadspace. The marketing industry has undergone a remarkable transformation over the past few decades — and Leadspace CEO Doug Bewsher has had a front seat view.

Marketing AI 48

Marketing AI Marketing Automation Services B2B Business 48

Leadspace

JUNE 10, 2016

Peter O’Neill said there is some ambiguity about Marketo’s future and admitted, in the Forrester blog, that that’s a tough thing for an analyst to say. As former CMO of Skype and Salesforce, he knows his way around an acquisition. Marketo Goes Private: A New Epoch in Marketing Software May Have Just Begun.

B2B Marketing 48

B2B Marketing Ideal Customer Profiles Marketo CMS Development 48

Convince & Convert

JULY 4, 2014

jbernoff Tweet This Defining Mobile Moments Josh started as a researcher at Forrester 19 years ago. Forrester has introduced the hashtag #MyMobileMoment for people to share the little victories they have using mobile technology every day. If you could do a Skype call with any living person, who would it be?

Mobile Marketing 116

Mobile Marketing Business Top of Funnel Skype 116

Convince & Convert

SEPTEMBER 21, 2010

applications like Facebook, Twitter, Skype, etc. What they often don’t realize is that they can safely enable these applications through the use of smart policies. That way employees can take advantage of the benefits of these powerful platforms, while risky or counterproductive features can be selectively blocked!

Social Media 155

Social Media Media Paid Content Work Management 155

TrustRadius Marketing

NOVEMBER 2, 2022

KnowBe4 has been named a leader in the Forrester Wave(™): Security Awareness and Training Solutions, Q1 2020 and #1 Support, #1 Usability and #2 Feature Set in the 2021 TrustRadius Awards. Fully automated simulated phishing attacks, thousands of templates with unlimited usage, and community phishing templates. LEARN MORE.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

KnowBe4 has been named a leader in the Forrester Wave(™): Security Awareness and Training Solutions, Q1 2020 and #1 Support, #1 Usability and #2 Feature Set in the 2021 TrustRadius Awards. Fully automated simulated phishing attacks, thousands of templates with unlimited usage, and community phishing templates. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98