The Effective Marketer

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A Primer on Sales Competitive Battle Cards

The Effective Marketer

If you don’t subscribe to Gartner, Forrester or other analyst organization then getting the reports is more difficult but not impossible as vendors mentioned in the report will showcase the document on their websites and allow people to download for free. Let’s take a look at some sample presentation/documentation formats below.

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Marketing Automation Catching On Fire

The Effective Marketer

The Marketing Sherpa data is based on a sample of 300 CMOs. Reply John Sweeney says: February 22, 2011 at 2:39 pm Really like the work you’ve done here. One data point concerns me. This overstates market penetration. ?