Webbiquity

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. You can find a list of more than 150 social media monitoring tools here or close to 200 here , but—that can seem overwhelming.

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Best Email Marketing Strategies and Tactics of 2009

Webbiquity

While social media marketing gets the headlines, email marketing remains an effective and increasingly used tool in marketer’s toolboxes. How can email and social media marketing be combined to increase the effectiveness of both? Make Email and Social Media Work Together: Interview with Sergio Balegno by MarketingSherpa.

Tactics 100
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Seven Expert Social PR Guides and Tips

Webbiquity

Public relations (PR) or media relations has long been treated as its own world, separate from marketing. A news release may be designed to get media coverage, but it can also create valuable backlinks for SEO. How can media relations skills be leveraged in social media? So how exactly does PR support SEO efforts?

PR 100
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120 Top People in Minnesota Tech on Twitter

Webbiquity

Principal Analyst, Forrester Research. Journalist turned social media pro. Impacting education at the cross-section of Tech, Art, and Media. Principal-ACH Communications, Minnesota social media marketer & PR, adjunct professor, blogger, podcaster, husband, father, beer snob. Followers: 3,699. Charles Betz. arikhanson.

Twitter 259
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11 (of the) Best SEO Tools and Keyword Research Guides of 2012

Webbiquity

Derek Edmond presents a categorized list of tools for on-page SEO analysis, keyword research, content generation, social media profile link info, competitive analysis, link diagnosis and other functions, then addresses SEO tools for Asia and takes an in-depth look at Bing Webmaster Tools. Bing Offers Up a Free Link Graph by SEOBook.

Keywords 100
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18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity

Noting that “The old adage — build it and they will come — doesn’t work for content marketing,” Laurie Sullivan reports on Forrester Research guidance on building a content distribution strategy to overcome the glut on content online. Experts outline key content marketing trends for 2014 by The Guardian.

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Measuring the Impact of Social Media in B2B Marketing

Webbiquity

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Coordinate efforts.