The Effective Marketer

MAY 9, 2011

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. The power of marketing automation is the ability to target your marketing database with specific content based on their behavior and stage in the purchasing process. What used to be clear roles (i.e.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Directive Agency

FEBRUARY 22, 2019

Now you can utilize this list in Google Search, YouTube, and Gmail campaigns. . A great benefit to LinkedIn’s platform is the capability of connecting with contact management platforms such as Marketo, Eloqua, LiveRamp, Zapier Acxiom, Salesforce Advertising Studio, and Pegasystems. Forrester Wave Reports. Then you’re done!

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

Vidyard

DECEMBER 4, 2020

How to Add a Video to a Free-form Marketo Landing Page 3.3.4 How to Add a Video to a Free-form Marketo Landing Page If you’re using Marketo, a popular marketing automation system, you have the ability to use the power of video on your landing page. Determine the Goal of Your Landing Page 3.2 But that’s not all it can do.

Landing Pages 65

Landing Pages Video Marketing Marketing Automation Services Work Management 65

Hinge Marketing

MARCH 12, 2020

In fact, Forrester predicts that over 13% of all B2B revenue will be direct through websites by 2021. If you deploy a marketing automation tool like Pardot or Marketo, you can implement sophisticated dynamic content triggers, contextual drip campaigns and powerful engagement tools into your website platform.

Marketing Automation Services 121

Marketing Automation Services Design Marketing Websites Service 121

Adobe Experience Cloud Blog

NOVEMBER 16, 2016

Laura Ramos, VP & Principal Analyst at Forrester Research, shared some valuable insights in her session, “The Power of Video in Making Your B2B Story Come Alive.” Director of Marketing at Marketo, revealed how you can take your target account strategy to new heights. Take a New Approach to Content. Unleash Your Inner Storyteller.

Account Based Marketing 48

Account Based Marketing B2B Thought Leadership Multi-Channel Marketing Automation Services 48

Adobe Experience Cloud Blog

NOVEMBER 11, 2008

Many of these are authored by the team at Marketo, but certainly not all of them. The YouTube Approach to Lead Nurturing (blog post). Supercharge Your Demand Generation with Personalization (Marketo on-demand webinar). Tactics To Boost B2B Marketing Results (podcast with Laura Ramos, Forrester Research). blog post).

Budget Programs 48

Budget Programs Marketing Automation Services Resources Marketing Budget 48

Vidyard

JULY 31, 2020

Websites that use video are up to 53x more likely to rank on the first page of Google search results ( Forrester ). Marketo: How to add a video to a free-form landing page or embed a Vidyard video on a Marketo landing page. This landing page for Vidyard’s integration with Marketo uses personalized video. Sign Up Free.

Landing Pages 171

Landing Pages Video Marketing Enterprise Management Work Management 171

Single Grain

NOVEMBER 11, 2019

According to Forrester, marketing automation tool spend will reach $25 billion by 2023, and HubSpot, Marketo and Pardot make up 50% of that market. The results of using such tools can be pretty amazing which, of course, makes for better customer engagement. Dive Deeper: How to Design the UX of a Website or App to Increase Conversions.

Marketing AI 76

Marketing AI Marketing Automation Services Work Management Paid Search Agency 76

TrustRadius Marketing

NOVEMBER 2, 2022

KnowBe4 has been named a leader in the Forrester Wave(™): Security Awareness and Training Solutions, Q1 2020 and #1 Support, #1 Usability and #2 Feature Set in the 2021 TrustRadius Awards. Adobe Marketo Engage. Fully automated simulated phishing attacks, thousands of templates with unlimited usage, and community phishing templates.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

KnowBe4 has been named a leader in the Forrester Wave(™): Security Awareness and Training Solutions, Q1 2020 and #1 Support, #1 Usability and #2 Feature Set in the 2021 TrustRadius Awards. Adobe Marketo Engage. Fully automated simulated phishing attacks, thousands of templates with unlimited usage, and community phishing templates.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

KnowBe4 has been named a leader in the Forrester Wave(™): Security Awareness and Training Solutions, Q1 2020 and #1 Support, #1 Usability and #2 Feature Set in the 2021 TrustRadius Awards. Adobe Marketo Engage. Fully automated simulated phishing attacks, thousands of templates with unlimited usage, and community phishing templates.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52