The Effective Marketer

MAY 3, 2011

Marketers as Technologists According to Forrester’s research, data driven marketers are divided about technology investments. Marketers are starting to play a strong role in defining the needs and in the selection process when it comes to purchasing marketing technology. Like Be the first to like this post.

Work Management 100

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The Effective Marketer

MAY 9, 2011

The power of marketing automation is the ability to target your marketing database with specific content based on their behavior and stage in the purchasing process. Email Vendor Selection Methodology - Part 2 now online: [link] #emailmarketing #b2bmarketing 2 hours ago I just grabbed @ AppSumo action video, Google AdWords secrets for Free.

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The Effective Marketer

FEBRUARY 16, 2011

Some have even suggested that marketing automation market is floundering , but it is such a new market and offering that is innevitable to have doubts, especially with these many vendors in the space. You may spot some companies that were not considered to be “marketing automation&# players just a year or so ago.

Marketing Automation Services 100

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