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CMOs: Wield Powers of Influence to Gain a Seat at the Executive Table

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Moreover, Best-in-Class companies report a 31.6% Brian Halligan, CEO and Founder of HubSpot. According to the 2012 B2B Content Marketing Benchmarks, Budgets and Trends report published by the Content Marketing Institute and MarketingProfs: 9 out of 10 organizations market with content marketing. decline among Laggards.