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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

This is the reporting that marketing desperately needs to identify their most engaged leads faster and prove the value of game-changing initiatives. Plus, 97% of marketers say that video has helped increase user understanding of their product or service, according to HubSpot. contain at least one video, as reported by Search Metrics.

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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

This is the reporting that marketing desperately needs to identify their most engaged leads faster and prove the value of game-changing initiatives. Plus, 97% of marketers say that video has helped increase user understanding of their product or service, according to HubSpot. contain at least one video, as reported by Search Metrics.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. We’ve sorted these statistics into clear, relevant categories, capturing the essence of digital marketing and consumer trends. Hubspot) 75% of marketers recognize SEO as their most effective content strategy.

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Sales Scoop: Tips for Personalization Within Buying Committees, A Key Outreach Strategy in the 1:Few

DemandBase

Personalization has increased email open rates from 29 percent to 53 percent and replies from 4.5 With 66-90 percent of buyers doing their research before they reach out (Forrester), it’s important to understand what your target accounts are researching off-site and take action on that insight. percent to 10 percent.

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50 Statistics on the Latest Marketing Trends and Strategies

Porch Group Media

50 Statistics on the Latest Marketing Trends and Strategies (updated for 2021). Personalized email messages improve click-through rates by 14% and conversions by 10%. Personalized subject lines increase an email open rate by 26%. The open rate for e-mails with a personalized message was 18.8%, as compared to 13.1%

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The Ultimate List of 2012 Email Marketing Stats

Hubspot

According to our 20 Marketing Trends & Predictions for 2013 , email will live on longer than you might think. Email Performance Trends. 1) Email clickthrough rates dropped to 4.4% Source: Epsilon Q2 2012 Email Trends & Benchmarks Report ) Tweet This Stat. 6) Open rates for triggered emails hit 49.8%

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

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