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Survey: 50% of Marketers Have No Plans to Use AI in Their Existing Strategies

KoMarketing Associates

According to their statistics, about 50% of respondents have no plans to use AI in their marketing strategies. Add to that uncertainty around privacy laws and the lack of guidelines or standard practices, and you have a recipe for hesitation.”. Previous data indicates that they are still learning to utilize this form of martech.

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B2B Budgeting for 2015: 10 Key Marketing Research Reports & Guides

KoMarketing Associates

The growth of all things digital continues to gain traction around the world, and We Are Social’s new Social, Digital & Mobile Worldwide report summarizes findings on key social, digital, and mobile statistics worldwide. Google Quality Ratings Guideline (Version 5.0). Forrester’s New B2B Buyer.

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How COVID Shifted Payment Structures for Freelancers and Beyond

nDash

Statistics reveal that, during 2020, 59 million Americans worked as freelancers—and has continued to increase since 2014 steadily. ” Forrester’s research shows us that, between 2019 and 2020, consumers using digital payment methods grew from 61% to 64%. What does this say about the freelance world?

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Trusted Content Marketing Metrics to Get Leadership Buy-In

Content Standard

In the past year, one-quarter of marketers increased their content budgets by 30 percent or more, according to a new study by Forrester. “Increasingly, we are seeing some pretty sizable increases in budgets,” said Senior Analyst Ryan Skinner, author of the Forrester report. Speaking to Management’s Sensibilities.

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Is B2B Marketing Ready for Programmatic Advertising?

Inbox Insight

Buying platforms, data providers and publishers formally the preserve of B2C marketers are now responding to this demand, opening up new opportunities for B2B marketers to extend their advertising ecosystem ( Forrester ). ANA/Forrester ). Lack of value chain transparency.

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18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity

”) and five guidelines (among them, “Review Your Data to Develop Great Content”). 2: 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014). Content marketing: What is more important than strategy? by GO Marketing. Failing Distribution Strategies Smother Great Content by MediaPost.

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45 Essential Social Media Marketing Statistics for 2019

Hubspot

Social Media Marketing Statistics/Data 2019. Facebook Statistics. Facebook usage among teens is dropping gradually according to the latest social media statistics. Twitter Statistics. Instagram Statistics. LinkedIn Statistics. YouTube Statistics. 42% of the world's population uses social media.