Webbiquity

DECEMBER 11, 2013

”) and five guidelines (among them, “Review Your Data to Develop Great Content”). As the title implies, Jayson DeMers here outlines a solid content strategy-building process based on five questions (starting with “Who Are You Writing For?”) Content marketing: What is more important than strategy? by GO Marketing.

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Content Marketing Planning 100

Webbiquity

OCTOBER 27, 2010

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. Tags: Marketing Research Social Media Marketing Augie Ray b2b marketing engagement channel Forrester Research Laura Ramos social media budget allocation top five social media platforms. Tweet This!

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Webbiquity

JANUARY 9, 2012

” 20 Guidelines for Twitter Success by Global Copywriting. Laurie Sullivan summarizes a report from Forrester Research outlining the challenges and opportunities marketers face in using Twitter effectively. Each section is divided into guidelines for personal accounts and for business.

Twitter 100

Twitter Tactics Tools Tips 100

Webbiquity

JANUARY 10, 2010

He also quotes a finding from Nate Elliot of Forrester that there are “an average of 4.7 Understand Google’s Guidelines by Alibaba. million text pages competing for a place on results pages with an average of just 9.4 text results—giving each text page about a 500,000-to-1 chance of appearing on the first page of results.&#

SEO 100

SEO Tips Best Practices PageRank 100

Webbiquity

FEBRUARY 7, 2011

Forrester senior analyst Augie Ray distinguishes social media marketing success (creating online buzz, having lots of Facebook fams) from true social media success (delivering on brand promises, fostering genuine, even fanatical advocates online and off). Do You Want To Succeed At Soc Media Or Soc Media Marketing? Need some inspiration?

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

FEBRUARY 24, 2015

5 Keys to Improving Search Rankings with Duane Forrester of Bing by Stone Temple Consulting. Eric Enge talks to Bing’s Duane Forrester about the keys to improving SEO rank on Bing. Link building is somewhat surprisingly at #4 of Forrester’s five top areas.

Tactics 100

Tactics SEO Lead Scoring Lead Ranking 100