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Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Nearly 3/4 of active Twitter users are bloggers. Twitter and SEO.

40 Ways to Get Banned From the Top 5 Social Networks

Hubspot

It may feel like a fustercluck, but there are actually some rules and regulations that go along with participating in social media. You know, the things that help make social media a nice place to be. And it breaks our hearts to see marketers giving an honest go of social media get banned from the networks. How Marketers Can Get Banned From Twitter. Seriously!

B2B Social Networking Around the Globe

Social Media B2B

Last year I spent about a month examining the B2B social space across the globe. For context, I head up social media at a B2B software + services company, and we sell our products globally. So, what’s a marketer to do? I set out to answer: what are the popular social channels (not just ‘the big three’) in certain regions of the world? Much of my research was spent reading through Forrester Research reports, online publications, and talking with with our field marketers, program managers, and re-sellers. Hold off for now: MySpace, Facebook, Twitter.

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

delicious b2bmarketing

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad. Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols.

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How do the audiences differ across various social networks?

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2011 #Nifty50 Top Twitter Men

Blue Focus Marketing

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 )  present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list.  These men are indeed using Twitter to rewire and reorient the Web.  Social Networking:  Like Falling In Love.

Google+ Is it a Digital Disruption for CMOs?

Blue Focus Marketing

Google + or Google - ?  20 Experts Voice Their Opinions. The onslaught of new digital technologies, decline of traditional methods of reaching customers and the increased use of social media, doesn’t exactly make being a CMO an easy job.   Google has just introduced Google+, a new social networking service to compete with its arch rival: Facebook. 

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

simple tool like Google Alerts would pick up most stray citations. The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. You can find a list of more than 150 social media monitoring tools here or close to 200 here , but—that can seem overwhelming. Social Mention. If Google Alerts had been developed with a focus on social media, this would be it. Social Media Monitoring. Vocus.

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Content Marketing Must Focus On Customer Value

B2B Marketing Insider

That is according to a March 2014  report by Forrester Research, Inc., Forrester conducted in-depth interviews with marketers, agencies and publishers in order to gain insights into the importance of content marketing, and the top strategies for how brands can become more effective with it. Most marketers are using content marketing but only one-third think they are effective with it.

Help! I Need a Marketing Automation Vendor with Social Media Savvy

WindMill Networking

General Lists of Marketing Automation Vendors Within my network, I’m known as an MA fan, so I often get drawn into discussions on the topic. Sure. I’ve found the following lists to be helpful: RaabGuide Top SEOs Business Software Forrester , via Marketo The lists above include vendors with varying degrees of focus on Web 2.0 Which Marketing Automation Platforms Integrate Social Media?

Five Facebook Tips for Small Businesses

Paul Gillin

recently spoke to Mark Schmulen, general manager of social media at the small-business-focused e-mail service provider Constant Contact about how to go beyond the Facebook wall and make the social network a practical and measurable small business marketing platform. Forrester Research has estimated fewer than 15% of people who click a Like button ever visit the page again.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. How should you integrate social media with other marketing tactics like email? Adoption soared.

Search: Moving Beyond Your Website in 2013

KoMarketing Associates

When we think of SEO, we think about the big three search engines (Google, Yahoo, and Bing) and how well our website(s) perform in the results of these search engines. Are they only searching in Google? They’re using search engines but they’re also on social media and mobile apps, and they’re spending time in communities and places that interest them. It makes sense. About Us.

Internet Marketing Strategy Articles for the Week of March 31, 2014

Sazbean

THE NEW BUZZWORD THAT IS 100 PERCENT B T (Social Media Explorer). How Boolean Search Improves Your Social Media Monitoring (Social Media Examiner). The Greatest Opportunity In Social Media Marketing Today (Duct Tape Marketing). Pitfalls of Using Social as a Ranking Signal & Why Links STILL Matter (Search Engine Watch). grow}). How the Inc.

16 Enigmatic Business Blogging and Other Marketing Stats

Webbiquity

But, seemingly in support of Kundera’s quote above, Forrester Research says marketers are the ““sole source of sustainable competitive advantage.”. There are approximately 250 million blogs online today, and this number doesn’t even include blogs on Google’s Blogger platform, which does not disclose usage statistics. Image credit: Association of National Advertisers.

The LinkedIn Publishing Platform Puts Power in the Hands of the B2B Buyer

KoMarketing Associates

From our initial vantage point, it appears users will have a full suite of publishing functionality at their disposal, providing significant opportunity for well-written and well-outlined content marketing assets to stand out in a highly targeted social network. They can research and explore vendor information across a range of platforms and social networks.

How to Perform a Social Media Audit: Measure What Matters

Act-On

Social media is long past the novelty stage. Before we dive into how to do that, let’s take a quick snapshot of the latest social media stats: 3 billion people are active Internet users. There are slightly over 2 billion social accounts. Statistica tells us that 73% of US Americans had a social network profile in 2015. What is a “Social Media Audit?”.

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. What percentage of Fortune 100 companies are on Twitter? Which social networking site is used by 92% of senior marketing executives? Social Media Statistics.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? ” Twitter Stats.

Test Your Digital IQ with Mark Schaefer’s Social Media Quiz

grow - Practical Marketing Solutions

How much do you know about social media platforms, facts and trends? Take out a piece of paper and write down your 20 answers to this fun social media quiz! famous 1999 book prophesized the human-to-human sharing economy that we now know as the social web. Many content creators are taking advantage of a new Google+ feature called HOA. 20. (A) Google. Italian.

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40 Awesome Marketing Tweets From 2011

B2B Marketing Insider

B2B Inbound Marketing: Top tactics for social media, SEO, PPC and optimization [link]. Social Business Leadership Framework: [link]. Google B2B Team. e6e6e6 ;'> March 23, 2011 7:29 am via Google Reply Retweet Favorite. Most Marketers Clueless About Social Media Conversations [link] | Wow, this is almost shocking, actually! #SM #marketing. Social Media Twitter

Content Is The Key To Social Selling Success

B2B Marketing Insider

Content marketing is the key to open the door to your social selling success. Don’t See The Connection Between Content Marketing and Social Selling? The best social selling teams and representatives are journalists and curators; delivering the right content to the right customer on the right channel at the right time of the sales cycle. However, we do all of that with content.

The Best Marketing Conferences Of 2015

B2B Marketing Insider

Getting out of the office allows us to learn from some of the most innovative minds in our industry, and provides a great opportunity for learning and networking that can pay dividends for years to come. have done this list for the past few years. I did a curated list of best marketing events  in 2013 based on inputs from people I asked across a few social networks.

Top Internet strategy, marketing and technology links for the week of June 8, 2013

Sazbean

Brand Insider) Is Eye Tracking Coming to Google Glass? Here are the top Internet strategy, marketing and technology links for the week of June 2, 2013… 7 Ways to Attract Lots of High Quality Links in the Age of Authority (Duct Tape Marketing) 6 Reasons the Website (vs. News & Notes

Top Internet strategy, marketing and technology links for the week of May 19, 2013

Sazbean

ReadWriteWeb) Twitter Acquires Data Analysis Startup Lucky Sort (Mashable) ESPN, Twitter Expand Tie-Up (WSJ) Analysis: Google+ struggles to attract brands, some neglect to update (Reuters) Marketo’s Jason Miller On Facebook For B2B: Why So Serious? News & Notes

Measuring the Impact of Social Media in B2B Marketing

Webbiquity

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Set goals, understanding what social media is good for — and what it isn’t. Video.

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Are marketers getting lost in the Dark Funnel?

grow - Practical Marketing Solutions

The rise of online and social marketing and the vast distribution of content have added another level of complexity to what we used to think of as a sales funnel. Before the explosion of social media and content marketing, marketers probably knew the answers to these questions. By Krista LaRiviere, {grow} Community Member. How did this person hear about us? How informed are they?

Top Internet Marketing Strategy Links for the Week of October 7th, 2013

Sazbean

Advertising Age) Seven Simple Tips for Improving Your B2B Lead Nurturing (Econsultancy) Where in the Customer Life Cycle Do Your Audiences Use Social Media? Best Of News & Notes

What’s your Social Media diet?

Buzz Marketing for Technology

As anyone on my team can tell you from having been in my office is that it is very organized which I feel spills over into my digital life as well. I can say that life was a lot more chaotic before I found Google Reader (hat tip to Robert Scoble who turned me on to Google Reader). Related posts: Social Search could it be a Google Killer? Tweet This! Digg this!

11 tips and tools to jump-start your SEO

Biznology

If you do business on the internet, a top rank on search engines (Google, Yahoo and Bing)  is a primary requirement. But 54% of people come to a website from a search engine (source:  Forrester ). Google Trends  tells you what keywords consumers use and when. In the  Google Anlaytics  of your website, see if more website traffic is coming from search engines.

Are You Ready For The Sharing Economy? Interview With Jeremiah Owyang

B2B Marketing Insider

The future of business is emerging from the technological disruption of digital, social and mobile technologies. And it is forcing all businesses to re-think how we manage resources and take advantage of new  business and social networks. In the latest installment of our  Future of Networks  interview series, we spoke to Jeremiah Owyang ( @ jowyang ). Content Marketing

How to Promote Your Content Using Paid, Earned & Owned Media

Hubspot

It’s just making sure content is optimized for the search engines, sent to an appropriate email list, and then broadcast it socially, right? Search algorithms aren’t as reliant on on-page factors for determining relevance anymore, organic social reach is declining , and not every brand has a huge opt-in email database at their disposal. Native Social. Social Media.

12 Social Media Tools for B2B Pre-Event Marketing

delicious b2bmarketing

Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. If you sell tickets, Eventbrite charges a fee, plus you will need to link to a Paypal or Google Checkout account to accept payment. You can even track your registration page in Google Analytics. 4.

11 Must-Subscribe Marketing News Blogs and Websites

Hubspot

The Forrester Blog - Market Insights ( Subscribe via RSS ): Geared toward market research, this Forrester blog features a roll-up of posts from analysts serving market insights professionals. 4. Mashable ( Subscribe via RSS | Subscribe via Email ): Mashable is your go-to website for social media news and tips. 7. Are you one of them? 11 Must-Read Marketing News Blogs/Sites. 1.

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