Vidyard

MARCH 16, 2017

So to help you – or your boss – understand the power of video, we collected over 50 video marketing stats spanning everything from why video is effective at driving customer intent all the way through to what videos you should be posting to your social channels. But it’s 2017, and the times, they are a’ changing!

Stats 113

Stats Video Marketing Paid Search Agency Click Rate 113

Online Marketing Institute

DECEMBER 23, 2010

Nearly 85 percent of B2B decision makers are online and using social media to help in their decision making, according to Forrester Research estimates. Kodak also utilizes GrowYourBiz.Kodak.com , their blog where employees share their insights about products and services important to businesses of all sizes.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Ambal's Amusings

SEPTEMBER 17, 2009

Forrester Blog for Interactive Marketing Professionals. Keeping a Closer Eye on Content ROI – CMO Council. Instead of talking endlessly about all the cool stuff your products do, share insights about why doing those things is important—from a business objective perspective. Ardath Albee's blog Marketing Interactions.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

KoMarketing Associates

JANUARY 18, 2018

According to a Content Marketing Institute and SmartBrief survey , customers want content that speaks to specific needs and/or pain points (62 percent), provides product/service specifications (57 percent), and is more educational than promotional (43 percent). What kind of content do customers want? Social Media. Customer Experience.

Paid Content 236

Paid Content Statistics B2B Marketing Planning 236

Sana Commerce

AUGUST 24, 2021

When it comes to how and where to allot their budget, many B2B businesses struggle to strike the right balance of spend to maximize their ROI. As early as 2016, Forrester has been vocal about the benefits of ERP-integrated e-commerce – or, as they once called it, single-stack e-commerce. Source: Google Cloud. Get the stats.

Budget Programs 98

Budget Programs Digital Transformation B2B Forrester 98

Webbiquity

JANUARY 17, 2011

Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. Social Media Facts and Stats. 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

FEBRUARY 7, 2012

” Social Networking Growth Stats and Patterns by Social Media Today. Infographic: Social Media ROI Statistics by Digital Buzz. Aden Hepburn shares a wealth of social media ROI statistics here, such as that 74% of CMOs believe they will get a handle on social media ROI in 2012. ” Twitter Stats.

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

FEBRUARY 7, 2011

ROI remains a contentious issue, but in at least a few areas best practices began to emerge. How can you “train&# your CEO to use social media productively? In the wild days before Google acquired YouTube, users would routinely create and upload videos using any music tracks they had about. 85% of Inc. Mistakes were made.

Social Media 100

Social Media Paid Content Tactics Tips 100

Single Grain

NOVEMBER 11, 2019

Arguably, brands selling similar products and services can differentiate themselves purely by the quality of their customers' experiences. The eBay chatbot built for Google Assistant , which is “the most advanced e-commerce chatbot out there. Get A Free Consultation. 1) Better Personalization. Dive Deeper: .

Marketing AI 76

Marketing AI Marketing Automation Services Work Management Paid Search Agency 76

Convince & Convert

SEPTEMBER 21, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. Google Alerts Like most marketing professionals, I have several Google Alerts set up for my name, my company name, and topics of interest to me.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Single Grain

OCTOBER 11, 2019

As Fab Dolan, Head of Marketing at Google Canada , explains: “The brands that are winning are the ones that understand and own the fundamental interplay between experiential and transactional. 85% of consumers are more likely to purchase a product or service after attending a live marketing event. Get A Free Consultation.

Event Marketing 101

Event Marketing Top of Funnel Sales Qualified Leads Lead Scoring 101

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Social Media Users’ Interests and Expectations Vary by Network [Stats] by Pamorama. Social media stats in video form.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

The Lead Agency

AUGUST 18, 2019

Today’s B2B buyers make an average of 12 searches online before engaging with the a specific brand’s website and they have come to expect the same digital experience that they get from a B2C purchase when they are buying B2B products and services. Account based marketing turns the traditional marketing funnel on its head.

Trends 114

Trends B2B Marketing Advertising Agencies Paid Search Agency 114

The Lead Agency

AUGUST 18, 2019

Today’s B2B buyers make an average of 12 searches online before engaging with the a specific brand’s website and they have come to expect the same digital experience that they get from a B2C purchase when they are buying B2B products and services. Keep Your SEO Up to Date Google rolls out changes to its algorithm 500 to 600 times a year.

Trends 97

Trends B2B Marketing Advertising Agencies Paid Search Agency 97

Online Marketing Institute

OCTOBER 31, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. Google Alerts Like most marketing professionals, I have several Google Alerts set up for my name, my company name, and topics of interest to me.

Social Media 40

Social Media Paid Content Tools Media 40

Webbiquity

JANUARY 24, 2012

And for those laggard firms still resisting social media, recent changes by Google now make it all but imperative. Is it really possible to measure social media ROI —and if so, how? Forrester: 5 Stages Of Social Media Growth by MediaPost Online Media Daily. While certain aspects of social media have stabilized (e.g.,

Social Media 100

Social Media Tips Media Best Practices 100

SnapApp

DECEMBER 14, 2016

It's hard to define what makes "high-quality" content, but Google uses a number of indicators to help decide whether a piece of content is high-quality or not. Social shares and inbound links to the page are strong indicators of quality to Google, as are click-through rate (from organic search) and possibly even bounce rate.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Online Marketing Institute

JUNE 22, 2009

It’s a wonderful example… Read more… Stan Woods | March 23rd, 2009 | no comments ROI and social media marketing for B2B One of our clients is talking to us about spending budget on creating online buzz. Google has dis-intermediated the content business. See it here. Okay, okay. Velocity is a bit different.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. And the fact that Forrester Research projects social media spend in the U.S.

Business 116

Business Paid Search Agency Social Media Analysis 116

Convince & Convert

SEPTEMBER 20, 2010

Facebook is preferred for information about the brand’s activities, and email is preferred for product updates. Daily Twitter users are 300-400% more likely to write a blog, review products, upload videos, and every other social behavior, than are non-users. Think about that for a moment. link] The answer is YES!

Twitter 145

Twitter CRM Business Paid Search Agency 145

TrustRadius Marketing

NOVEMBER 2, 2022

Recognizing the best software products based on their customer satisfaction, performance via reviews, and market size fit. The first-ever, TrustRadius Best Software List celebrates products that support the evolution of self-serve buyers by sourcing and using customer reviews. . Overall Best Software Product Winners.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Recognizing the best software products based on their customer satisfaction, performance via reviews, and enterprise market fit. The first-ever, TrustRadius Best Software List celebrates products that support the evolution of self-serve buyers by sourcing and using customer reviews. 2022 BEST SOFTWARE LIST FOR ENTERPRISE. LEARN MORE.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

Recognizing the best software products based on their customer satisfaction, performance via reviews, and mid-sized market fit. The first-ever, TrustRadius Best Software List celebrates products that support the evolution of self-serve buyers by sourcing and using customer reviews. 2022 BEST SOFTWARE LIST FOR MID-SIZED BUSINESS.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52