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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. Startups Magazine) Over 90% of brands utilize social media for marketing. HubSpot) On average, bloggers incorporate 2-3 images in each post.

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Top Marketing Conferences in 2018

Brandpoint

Why attend: One-track conference full of “forward-thinking, tactical sessions in SEO, growth marketing, the mobile landscape, analytics, content marketing and more.” Portland’s Summit includes Chelsea Handler and thought leaders from Netflix, Airbnb, Google, Amazon and more. Host: HubSpot. Host: Forrester.

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12 About Us Page Examples That Are Probably Better Than Yours

Hubspot

million words, according to Forrester Research's Dr. James McQuivey. The startup's simple but polished language effectively communicates the company's offering while still allowing the Average Joe to understand it. Sure, it needs to be polished and free of errors, but it should always sound friendly and real. Tell it through video.

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30 Women Shaping B2B Tech Marketing

SnapApp

B2B marketing is what Nandini Jammi has always done--first as a content marketer at Kayako and then as Head of Growth at ProdPad (and she was a solo marketer at both startups). I not only visited family, but I had a chance to immerse myself in their startup culture. What's your biggest challenge as a B2B tech marketer? Asia Matos.

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30 Women Shaping B2B Tech Marketing

SnapApp

B2B marketing is what Nandini Jammi has always done–first as a content marketer at Kayako and then as Head of Growth at ProdPad (and she was a solo marketer at both startups). I not only visited family, but I had a chance to immerse myself in their startup culture. What’s your biggest challenge as a B2B tech marketer?

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Omnichannel: A Fancy Word for Increasing Product Discoverability

Hubspot

In an omnichannel world, there is no distinction between retail stores or ecommerce or mobile commerce or social commerce. An Adlucent study found that 47% of shoppers plan to start researching products on a search engine like Google or Bing, followed by Amazon with 31%, and 13% in stores. Recent data supports this, as well.

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48 Phenomenal SEO Guides, Tips & Tactics

Webbiquity

Frank Strong showcases an infographic from Neil Patel that provides a simple, widely accepted explanation of how Google’s search algorithm (probably) works, including the importance of keyword domains, image optimization, domain age, social shares, title tags, keyword repetition, content length, and other factors.

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