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How to Leverage Social Intent Data in Your Next Nurturing Campaign

Hubspot

For example, an intent-based email would be sent to a prospect as soon as they show interest in a relevant topic, and the email would reference the prospect's interest and provide relevant content. Intent data is generated from actions that tells you what a potential buyer is interested in. What is Intent Data?

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17 Actionable Tips to Improve Free Trial Conversion Rate

Optinmonster

Sampling your social media followers and learning about their preferences and interests from what they share online. But they take no further action after signing up and aren’t interested in using your product. Here’s an example from HubSpot. You can: Delay showing your popup till you’re sure visitors are interested.

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17 Actionable Tips to Improve Free Trial Conversion Rate

Optinmonster

Sampling your social media followers and learning about their preferences and interests from what they share online. But they take no further action after signing up and aren’t interested in using your product. Here’s an example from HubSpot. You can: Delay showing your popup till you’re sure visitors are interested.

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Demand Generation: An A-Z Guide for B2B Marketers (with Strategies & Examples)

SnapApp

Here’s a taste of what is to come (feel free to click the link to jump to a section of interest): . . Lead generation focuses on driving interest and inquiry into specific products or services. A prospect is a contact who fits one of your buyer personas but has yet to express interest. What is demand generation? . Source ). .

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Discover Where Your Competitors Are Beating You Online

Hubspot

Since Google controls about 85% of all search traffic, we recommend using Google to evaluate your competitors’ websites, blog articles, social media articles, press releases, etc. Consider this: 78% of consumers believe that organizations providing custom content are interested in building good relationships with them.

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Marketing Automation Catching On Fire

The Effective Marketer

Interesting to note that the majority of the players only came to existence not even 5 years ago. Investment in Marketing Automation Another interesting factor to consider in the marketing automation industry and why it seems to be catching on fire is the money that is flowing towards some of the key players. What do you think ?

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. 10 Interesting Social Media Statistics by Jeff Bullas. 62% of respondents said they post updates related to their work life, activities or interests, with 12% doing so on a daily basis.