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Carfi The Forrester Blog for Business Process Michael Maoz’ Gartner Blog Forecasting Clouds ranked the top 20 CRM blogs based on their content, readability and frequency of posting. I'm honored to have been included on the list. As I read over the list of blogs, I discovered some new ones worth reading along with a number of bloggers I already follow. Here's

On the buyer side, FYIndOut is targeted at SMBs that are generally too small to have policies against endorsing vendors (as many larger enterprises unfortunately do) or to be clients of analyst firms like Gartner or Forrester . But given both the success of review sites in the consumer realm and the increasing use of social media in b2b marketing, FYIndOut may have the right timing and the right model to achieve success using social networking to bring b2b buyers and seller together. ***** technorati tags: social media in b2b marketing, social media marketing

Gartner –Twitter: 70+ analysts plus corporate-level –Blogs: 75 Analyst Blogs –LinkedIn: Company page, recruiting, event marketing –YouTube: 80+ videos posted –Facebook: Fan page Forrester –Twitter: 70+ analysts plus corporate-level –Blogs: ~25 Blogs –LinkedIn: Company page, recruiting, event marketing –YouTube: ~65 videos Other Twitter Topics:     The Graying of Facebook      Multiple Account Layering Strategy       More Analytics       Email The Scoopdog Team +++++++++++++++++++++++++++++++++++++++++++++++++++++++++ (Read time = 2-3 minutes) As social media intrudes further into the B2B marketing, many managers, consultants and agencies are being asked by the C-suite to defend against the perception that  ”social media is just for kids “. 

One tip that I'll add is that it's always great if you have an industry analyst like Gartner or Forrester write a white paper about your company (assuming it's a positive one!!). Have you created a white paper for your organization in order to generate leads? If you have, there are some great tips that Michael Stelzner has just written about in an article Getting The Most From Your White Paper Marketing .

For a terrific overview of this standoff, read Laura Ramos' recent post on her blog. Laura is VP / Principal Analyst, Forrester Research . In a webinar earlier this year, Alexander Drobik, Managing VP Gartner Research simply states: In the current era of economic uncertainty and increasing IT productivity, users will congregate their IT software spend in megavendors and their ecosystems. (For For free access to the When you think email, do you think email blasts? You know - a humongous email broadcast - the digital equivalent of a large mail drop.

According to a sad prediction in Gartner’s 5 Predictions for BI in 2009 and Beyond . “Through Through 2012 more than 35 percent of the largest 5,000 companies will regularly fail to make insightful decisions about significant changes in their business and markets, according to analyst house Gartner.” Forrester’s Boris Evelson has some thoughts in his, Forrester BI Maturity Survey Results Are In post. Can you believe another decade has gone by? Seems like just yesterday we feared a digital meltdown with Y2K.

According to a sad prediction in Gartner’s 5 Predictions for BI in 2009 and Beyond . “Through Through 2012 more than 35 percent of the largest 5,000 companies will regularly fail to make insightful decisions about significant changes in their business and markets, according to analyst house Gartner.” Forrester’s Boris Evelson has some thoughts in his, Forrester BI Maturity Survey Results Are In post. Can you believe another decade has gone by? Seems like just yesterday we feared a digital meltdown with Y2K.

Then I came across this cartoon in the… Read more… Doug Kessler | January 23rd, 2008 | no comments 7 ways to improve the signal-to-noise ratio in B2B marketing Every marketing communication has two parts: •    The Signal – your message; the thing you want people to take away •    The Noise – everything else; the things that distract, delay and get… Read more… Doug Kessler | January 22nd, 2008 | 2 comments The ‘Big Mo’ in B2B technology marketing: are we listening to Gartner?

That’s why it’s such a big boost for smaller firms when they are mentioned by Forrester, Gartner, etc. Being in marketing, one would think that I’m an adversary of sales. There is, of course, a traditional conflict between marketing and sales. It’s a conflict that is often addressed in marketing conference sessions, and there are consulting firms that focus