Digital B2B Marketing

MAY 16, 2013

If you have expectations in your sales and revenue forecasts and your marketing isn’t being built to support those expectations, you are not supporting your business plan! What does marketing need to do to ensure sales, account teams and other groups responsible for each revenue segment will deliver?

B2B Marketing 100

B2B Marketing Planning B2B Paid Search Agency 100

Digital B2B Marketing

FEBRUARY 27, 2013

Create three original research reports, surveys or forecasts. Helpful tools for following and listening beyond the standard social networks include: Newsle , RSS feeds, Google alerts , Disqus and Intense Debate. Develop Original Research. The blog posts offer Jamie’s perspective and the videos should also include Jamie.

Thought Leadership 100

Thought Leadership B2B Thought Leadership Campaigns Profiling 100

Digital B2B Marketing

MARCH 7, 2011

IT needs to be able to forecast and manage costs. Cloud Services Vendors Need to Improve Frustration runs high in the category, with pricing models (56%) and contract structures (49%) near the top of the list of things needing improvement. Notably, these concerns are not about the price itself, but about the structure of the relationship.

Enterprise Management 100

Enterprise Management B2B Thought Leadership Marketing Management Thought Leadership 100