Sprout Social

OCTOBER 8, 2020

Through social media, your newsletter or focus groups, ask what problems are at the top of your customers’ minds right now. There comes a time in every marketing professional’s career where you are just fresh out of ideas. Everything you think of has been done or doesn’t fit your brand. Ideation can be ongoing or scheduled.

Top of Funnel 144

Top of Funnel Content Lock-In Social Media 144

Hubspot

FEBRUARY 14, 2012

And if a case study customer is one who shares similar buyer personas with you, the promotion of their case study to your audience could open them up to potential new business. Offer Exclusivity: Giving your customers exclusive access to different things can be a great way to show them you value their customer status. for loyal patrons.

Marketing Automation Services 28

Marketing Automation Services Case Study Case Studies Loyalty 28

Hubspot

JANUARY 13, 2020

Then, lock your phone and close your MacBook Pro prior to heading out on a run. When I hear the word ecosystem , I think of my science class as a kid. Specifically, I remember having to choose an environmental ecosystem to do a project on. Here’s my logic: An environmental ecosystem functions in a very similar way to a product ecosystem.

Product 81

Product Ad Building Work Management Lock-In 81

Launch Marketing

SEPTEMBER 26, 2019

In this blog, we’ll explore best practices for unearthing your invisible customers with well-researched buyer personas, progressing them through the funnel using strategic content and digital marketing tactics, and supporting both their individual experience and your company’s long-term success through sales and marketing alignment.

Top of Funnel 48

Top of Funnel Ideal Customer Profiles Practices Product 48