Hubspot

APRIL 7, 2023

For example, HubSpot started as a CRM but has since expanded digital product offerings. You can gather information through surveys, focus groups, and interviews. How can you grow traffic and convert visitors? Tools like Hubspot’s Marketing Hub can help organize your marketing efforts.

CMS Development 72

CMS Development Product Buyer Personas Industry CMS 72

Hubspot

OCTOBER 16, 2019

Allie Decker, a writer on HubSpot's pillar page team, wrote about public relations and marketing in this blog. They might use surveys, feedback forms, or focus groups to learn about your target audience. Our tip from HubSpot is to have a main communication channel where communication is stored and disseminated.

PR 95

PR Paid Search Agency Advertising Agencies Ad Agencies 95

Hubspot

JANUARY 31, 2019

Don’t get me wrong, I love seeing a spike in traffic as much as the next blogger. So to accurately gauge our content’s emotional resonance, and in turn, its ability to grab people’s attention, makes them feel something, and compel them to act, we need to focus more on neuroscience and less on web metrics and in-person interviews.

Lead Scoring 100

Lead Scoring Lead Ranking Paid Search Agency Marketing Analytics Tools 100

ClearVoice

MAY 15, 2020

83 percent of consumers worldwide prefer YouTube to watch video content – HubSpot. Do you have enough traffic on your own channels to get the eyeballs you need to justify its existence? A/B testing (and focus groups) are a great way to test whether a specific component of your video is working.

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

Hubspot

DECEMBER 20, 2011

The beauty of doing marketing today is that tools like Google Analytics, Omniture, or HubSpot's data and insights make marketing easier. Okay, it's not really after a nice full glass of scotch, but before keyword research, marketers relied on their 'gut feeling' or costly and time consuming focus groups. Connect with HubSpot :

Analytics 28

Analytics Top of Funnel Lead Ranking Marketing Analytics Tools 28

Hubspot

OCTOBER 10, 2013

This post originally appeared on Inbound Ecommerce , the ecommerce section of HubSpot''s Inbound Marketing blog. We''ve been trying to provide you with content on how to deal with the changes if keyword traffic analysis was part of your strategy. We at HubSpot are known for being hopeless romantics. 30) "hubspot rentals".

Keywords 28

Keywords Google Lead Ranking Long Tail Marketing 28

Hubspot

OCTOBER 2, 2019

After extensive market research, including focus groups and analyzing the data, you've noticed something startling -- your customers (or competitors) aren't who you thought they were. Changing names is a big undertaking, one that can cost you brand recognition and organic search traffic in one fell swoop. Get metaphorical.

Guidelines 101

Guidelines Paid Search Agency Work Management Marketing Management 101

Hubspot

JUNE 17, 2011

Whether they did ‘focus groups of one’ by the bar after the show, or measured reverb on the laugh-track machine – we’ll never know – but they knew what they were doing. Measure interactions and traffic from social media as often as you can, and use that data to inform what you share next.

Social Media 28

Social Media Social Marketing Media Marketing & Strategy 28

Hubspot

SEPTEMBER 15, 2011

HubSpot ). If you maintain a business blog, save yourself a step in promoting your content by using HubSpot's integration or Twitterfeed to link your blog to your Twitter account. Conduct a mini focus group. Track traffic, leads, and customers from Twitter. Learn more by following HubSpot on Twitter @HubSpot !

Paid Content 28

Paid Content Twitter Work Management Paid Search Agency 28

Hubspot

FEBRUARY 8, 2011

This is a guest blog post from Donald Nosek, VP of Business Development for ymarketing, winner of HubSpot’s the first-ever Certified Partner of the Year Award. Monthly website traffic. Connect with HubSpot : Super Bowl XLV is over. The Green Bay Packers won. Another singer blew the lyrics to the American anthem.

Social Media 28

Social Media Paid Search Agency Ads Media 28

Hubspot

FEBRUARY 8, 2011

This is a guest blog post from Donald Nosek, VP of Business Development for ymarketing, winner of HubSpot’s the first-ever Certified Partner of the Year Award. Monthly website traffic. Connect with HubSpot : Super Bowl XLV is over. The Green Bay Packers won. Another singer blew the lyrics to the American anthem.

Social Media 28

Social Media Paid Search Agency Ads Media 28

Hubspot

JANUARY 1, 2014

And with 17% of global web traffic coming from mobile , as Statista reports, you''ll want to make your site is completely optimized for smartphones and tablets. And good news if you''re a HubSpot customer, since our new Content Optimization System has built-in responsive design, right out of the box!

Planning 28

Planning Buyer Personas Work Management Mobile Marketing 28

Hubspot

FEBRUARY 15, 2012

You can also stalk other groups (remember, you don't have to own the group to look at their Group Statistics!) Think of it as an inside look on a focus group that can help you inform your marketing personas and campaigns. Now you can use that information to get seriously targeted with the groups you poll.

Linkedin 28

Linkedin Marketing Management Paid Search Agency Statistics 28

Optinmonster

JANUARY 25, 2023

This may involve analyzing your current customer base, looking at demographic data, or conducting surveys and focus groups. This may involve researching common problems in your industry or conducting surveys and focus groups to gather customer feedback. It also comes with a PowerPoint version as well as a PDF version.

Buyer Personas 115

Buyer Personas Template Demographics Ideal Customer Profiles 115

Hubspot

APRIL 13, 2012

Do we round up Don Draper and set up an expensive, time-intensive focus group behind two way mirrors? Walk through hypothetical conversations with each of those groups, and document all of the questions you'd like to ask before beginning your research. 3) Find the right group of people for your market research.

Enterprise Management 28

Enterprise Management Research Marketing Management Customer Surveys 28

Moz

DECEMBER 14, 2020

If lead form submissions are down, consider driving traffic to a white paper download, or some alternative value-add to the end user. Overall, we saw an 86% increase in organic traffic period over period and there were over 343,000 new sessions on the site, more than 83% of which were new users. How to test.

Paid Content 58

Paid Content Top of Funnel Landing Pages Peer-to-peer 58

Single Grain

JUNE 3, 2021

Want to grow your organic traffic by 20-100%? We built ClickFlow, a suite of SEO tools designed to increase your organic rankings and scale qualified traffic for your website. Want to grow your organic traffic by 20-100%? Which is better – focus groups or surveys? Want to grow your organic traffic by 20-100%?

Resource Management 98

Resource Management Paid Search Agency Planning Work Management 98

Single Grain

DECEMBER 5, 2023

AI’s list of uses for marketing is constantly expanding, but the main categories we’ve seen are: Customer segmentation and targeting: AI algorithms can analyze vast amounts of customer data to identify patterns and trends, allowing marketers to segment their target audience into more focused groups.

Marketing AI 52

Marketing AI Marketing Strategy Marketing & Strategy Work Management 52

Webbiquity

MARCH 27, 2013

Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. 6 Lessons from HubSpot’s LinkedIn Company Page by Business Insider. Marketing with LinkedIn.

Linkedin 100

Linkedin Paid Content Tactics Tips 100

Hubspot

MARCH 28, 2019

Your marketers have a firm pulse on the consumer -- they've conducted extensive research, they've engaged with prospects via social media and email, and they've held focus groups. For instance, a marketer's measure of success might be based on blog traffic, Facebook likes, email subscriptions, or YouTube viewers.

Sales Management 100

Sales Management Top of Funnel Buyer Personas Paid Search Agency 100

Hubspot

OCTOBER 7, 2011

Just about every successful inbound marketer has embraced the fact that blogging can consistently generate traffic and leads for their business. Lead Focus Groups Like a Reporter. Ask some general questions to start a focus group conversation or online dialogue. Connect with HubSpot :

Inbound Marketing 28

Inbound Marketing Content Paper Custom Publishing 28

Hubspot

JANUARY 7, 2016

Plus, Sucharita Mulpuru, a senior analyst with Forrester Research, says that an offline store could be well worth its costs, drawing on analysis of foot traffic and customer conversation. “It It costs $10,000 to pull a focus group together,” she said. “If Optimize Your Site for Search Engines.

Product 28

Product Amazon eCommerce Mobile Marketing 28

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic. This one is creating moderate traffic. looked at over 40,000 HubSpot-customer landing pages. Focus Group (5). And why not? Wait a minute. Un-clog your blog. Dumb it Down.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Hubspot

APRIL 22, 2020

Once upon a time (in 2017), HubSpot’s blog hit a massive traffic plateau. Our team put their heads together and, after identifying some macro trends in search and content, decided to reorganize HubSpot’s blog into topic clusters. I would start with my pillar page — at HubSpot, we often call them our “Ultimate Guides.”

Hubspot 94

Hubspot Work Management Marketing Management SERP 94

Hubspot

FEBRUARY 3, 2013

Super Bowl Advertisers Can Expect a 20% Increase in Web Traffic; Mobile Video Viewing Will Double on Super Bowl Sunday, From the Adobe Blog. As Adobe puts it, “Simply tracking marketing budget ROI via focus groups and awareness studies is insufficient for today’s CMO.”

Paid Search Agency 28

Paid Search Agency Advertising Agencies Mobile Advertising Inbound Marketing 28

Hubspot

MAY 15, 2013

To illustrate just how important design is in modern marketing, consider the following: 40% of people respond better to visual information than plain text, and publishers who use infographics grow in traffic an average of 12% more than those who don''. Old School: Guess Which Content Your Audience Will Love.

Paid Content 28

Paid Content Education Planning Paid Search Agency 28

Single Grain

AUGUST 7, 2019

Invest in one-on-one interviews : If you have the budget to do so, investing in focus groups or one-on-one interviews with your existing customers can provide great data for your buyer personas. Tools like Leadfeeder and Lead Forensics can also shine a light on the anonymous traffic visiting your site.

Buyer Personas 111

Buyer Personas Template Top of Funnel Work Management 111

Webbiquity

FEBRUARY 23, 2012

The Ultimate Google+ Cheat Sheet by HubSpot Blog. ** 5 STARS. 10 Guaranteed Ways to Get More Google+ Page Followers by HubSpot Blog. His post includes an excellent graphic illustrating the distribution of social media traffic across the major networks. 10 strategic benefits of Google+ brand pages by iMedia Connection.

Google 100

Google Tactics Tips Best Practices 100

Albacross

JULY 2, 2018

And according to statistics from HubSpot, companies that blog 16+ times per month get almost 3.5x more traffic than those which blog 0 to 4 times per month. But here’s the thing: blogging regularly helps you boost your website’s SEO , which brings you more organic traffic. Why is blogging so important? Image source.

Spending 40

Spending Lead Scoring Lead Ranking Budget Programs 40

Hubspot

APRIL 29, 2013

Have your existing videos accomplished any of your core business objectives, such as driving awareness of your brand, increasing referral traffic to your site, or improving conversion rates with existing prospects? Measure the impact of your current video marketing.

Planning 28

Planning Peer-to-peer Press Thought Leadership 28

Unbounce

OCTOBER 1, 2018

I mean, bringing traffic to a website is important (because without traffic you’re designing for an audience of crickets). Basically, if your test was set up so that 50% of traffic goes to the control and 50% goes to the variant, your end results should reflect this ratio. Here’s a good calculator to help you determine this.).

Optimization 96

Optimization Conversion Multivariate analysis Tips 96

Hubspot

OCTOBER 18, 2011

HubSpot had a remarkable presence at Dreamforce. So, if there's a blog article that mentions your company, help that article get traffic. When creating your content, you need to "get lucky" sometimes (have a piece get spread and drive traffic that is much, much higher than your average). There are three parts to this article.

Inbound Marketing 28

Inbound Marketing Paid Content B to B Lead Scoring 28