Writing on the Web

AUGUST 21, 2013

Occasional awards such as “Top 10 Health Care” Blogs, or “Top 50 Leadership Blogs” The top blogs in any field are usually listed on the Web, and a Google or other search will help you find them. Of course, these are smart people, but I’ll bet you’re probably smart in your own field.

Business Blogging 100

Business Blogging Business Blogger Training 100

Writing on the Web

FEBRUARY 7, 2014

In addition, I felt that getting to know the experts will help me refer my clients to trustworthy people when the time comes to market, publicize, print, distribute and use social media for books beyond the writing process. Joan never ceases to amaze me at how helpful she is.

Conference 100

Conference Distribution Social Media Course 100

Writing on the Web

AUGUST 23, 2010

You may be a thought leader in your field, but if you’re not publishing content on the Web, you’re not going to get found, get known, and get clients. Good help is hard to find , as they say. If you’re an executive coach, let me know if I can help you.

Digg 100

Digg Marketing Management Buzz Blogger 100

Writing on the Web

MARCH 6, 2013

Step outside your field. Within your field, seek out experts in other domains. I use a variety of brain refreshers: bits of housework, kitty playtime, TV shows… whatever brainless activity you can do will help you be even more creative when you get back to work. 3 Steps to Cognitive Fitness for Writers.

Content Marketing 100

Content Marketing Planning Content Blogger 100

Writing on the Web

MAY 27, 2015

They ask me for help, to ghost write either for or with them. The answer is yes : in certain fields, I am a ghost writer. I can help you write an expert ebook on leadership. It will help you get found, get known, and get clients. I get calls from executive coaches and consultants who want to publish an expert ebook.

Thought Leadership 100

Thought Leadership Amazon Act-On Consulting 100

Writing on the Web

FEBRUARY 11, 2016

Your clients have challenges that you are uniquely qualified to help. Your goal should be to write and publish the very best content in your field available online. What problems do you solve for your clients? Most Internet users go online to either be entertained or educated. Write quality content that does just that. Be consistent.

Content 100

Content Consulting Newsletter Opinions 100

Writing on the Web

JUNE 4, 2015

Before your field gets flooded with too many on the same topic (if it isn’t already). This is the same process I used with my Australian client Di Worrall , who received several book awards on the two books I helped her with last year. Tell stories of how you were able to help people, clients. Are you an expert?

Barriers 100

Barriers Amazon Lead Scoring Lead Ranking 100

Writing on the Web

FEBRUARY 20, 2015

The importance of using a LinkedIn blog is that it will add dimension and help in building a well-documented profile. Here’s the real upside, once you publish, all of your contacts will be notified of your posting and again, remind your connections that you are indeed an expert in your field. Recruiters will notice you as well.

Linkedin 100

Linkedin Ideal Customer Profiles Social Media Consulting 100

Writing on the Web

JUNE 16, 2015

Part of your writing process should include keyword research , and nothing can help you accomplish this like Google SERP (search engine results page) analytical tools. Copy the entire title of target keywords into the search field. If you’re stumped about what to write next, try these four ideas and see how far you get.

Generation 100

Generation Keywords Adwords SERP 100

Writing on the Web

JANUARY 30, 2014

There are software programs that will help you do this. The thing is, you probably aren’t a writer but an expert in your field. Or you may need an ghost writer to flush out the best posts, polish sentences, and help create the book for you. Turning a blog into a book is nothing new.

Case Studies 100

Case Studies Youtube Top of Funnel Case Study 100

Writing on the Web

JANUARY 2, 2014

They ask me for help, to ghost write either for or with them. The answer is yes : in certain fields, I am a ghost writer. It will help you get found, get known, and get clients. I get calls from executive coaches and consultants who want to publish an ebook. Some people have clear ideas of what they want to say.

Thought Leadership 100

Thought Leadership Amazon Act-On Consulting 100

Writing on the Web

FEBRUARY 26, 2014

This progression helps you stay focused writing your ebook, and more importantly primes the readers to remember your message. Using a catchphrase will help accomplish this. Show it to a few people you trust to be honest and helpful. Ask for help from trusted peers, a mentor or a writing coach. Create visuals that inspire.

Tips 100

Tips Peer-to-peer Urgency Marketing Statistics 100

Writing on the Web

NOVEMBER 6, 2013

If you want to build a better business blog, this is key: you must read the other great blogs in your field, and some others as well. What else is being published that can help solve their problems? When you find good info that’s helpful to your readers/clients, you’ll want to share that on your blog. and PostPost.

Business Blogging 100

Business Blogging Business Blogger Aggregators 100

Writing on the Web

JANUARY 13, 2014

If you’re an expert in your field and want to publish a digital book , how should you get started writing content ? If you want to write an expert ebook that helps other people solve challenges, however, keep the reader at the center of your ebook. What’s your point? It’s all about you.

Act-On 100

Act-On Tagging Order Practices 100

Writing on the Web

JULY 31, 2013

One of the main reasons to have a blog and publish frequently is because it helps you get found, get known, and get clients. It helps to start with a story, a burning message, or a compelling piece of research or news. Help is available and it doesn’t cost an arm and a leg. It can help you find your voice.

Business Blogging 100

Business Blogging Business Blogger Custom Publishing 100

Writing on the Web

OCTOBER 25, 2011

More people online in your field writing about the same things (some better, some worse). In spite of the recession, people are still hiring consultants to help them with their content marketing strategies and with writing quality content for business marketing. A business environment that is changing rapidly (what is unknown).

Content Marketing 100

Content Marketing Content Marketing & Strategy Consulting 100

Writing on the Web

JANUARY 9, 2014

Fortunately there are online tools that will help you discover more about your ebook topic. And yet, with many experts I work with , I find they are so immersed in their field they have a difficult time identifying topics that appeal to readers. Decide what you have to say that will make a difference.

Opinions 100

Opinions Customer Surveys Social Media Course 100

Writing on the Web

SEPTEMBER 4, 2013

You can provide information on your blog that solves people’s key problems in your field, and they’ll keep coming back and become regular readers. The following tips will help you increasing traffic to your website through successful business blogging. She has helped several businesses and individuals succeed through great content.

Business Blogging 100

Business Blogging Tips Business Social Media 100

Writing on the Web

JANUARY 3, 2014

Before your field gets flooded with too many on the same topic (if it isn’t already). Tell stories of how you were able to help people, clients. 11 Steps" src="[link] width="300" height="225" title="Start an Expert Ebook with an Outline: 11 Steps" /> Are you an expert? Then you need to write and publish an expert ebook.

Barriers 100

Barriers Amazon Sample Marketing Report 100

Writing on the Web

JUNE 9, 2010

If you don’t want to mess with this stuff, ask a VA to help. 2 Time-saving tip, for Twitter: Besides driving traffic back to your blog, you want to follow up with comments and status updates that are in your field, that mention the keywords you’re an expert in. There are plenty of people available, some expensive, some not.

Social Media 100

Social Media Social Marketing Tips Media 100

Writing on the Web

APRIL 24, 2013

Here are the questions to ask to help determine if you need to start a new blog: Is there an over arching common problem your varied services solve? Do my current readers also search for topics in this new related field? Is my target audience the same for both business offerings?

Business Blogging 100

Business Blogging Business Buyer Personas Custom Publishing 100

Writing on the Web

MAY 22, 2013

Again, this can be beneficial for everyone, because interlinking between the two blogs/sites can help your search engine and page ranking. Or use AllTop.com , an easy way to look up blogs in any field. Many bloggers who are willing to contribute to your blog are likely to want you to reciprocate. So how do you find guest bloggers?

Blogger 100

Blogger Marketing Proposals Small Business Marketing Opinions 100

Writing on the Web

OCTOBER 23, 2013

Your clients have challenges that you are uniquely qualified to help. Your goal should be to write and publish the very best content in your field available online. What problems do you solve for your clients? Most Internet users go online to either be entertained or educated. Write quality content that does just that. Be consistent.

Rules 100

Rules Content Marketing Content Thought Leadership 100

Writing on the Web

FEBRUARY 13, 2013

Hint: It depends on your field or industry: some require daily postings, but others only once or twice a week.). This can help you mold your own writing schedule. If you don’t post often enough, you risk losing your reader base. Solution : Check out other blogs that have content similar to yours.

Business Blogging 100

Business Blogging Custom Publishing Traffic Rules 100

Writing on the Web

DECEMBER 29, 2011

You can find good writers in just about any field. Ready-to-publish articles are great when you take time to personalize them, and connect the dots between quality research and facts, and how you, as a professional, can help solve people’s problems. Like anything, it’s how you use content that counts.

Content Marketing 100

Content Marketing Tips Content Education 100

Writing on the Web

JULY 27, 2010

Here’s a typical one… “Okay, Patsi, I’ve been following you for a while now, and your blog writing tips have helped. Outreach: Blog authors spend far too little time on other blogs in their field and don’t use commenting to spark interest with other audiences. Can you take a look?&#. Can it be outsourced?

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

DECEMBER 12, 2012

It helps to be clear about the goals for your site. To reinforce trust and credibility and establishes you as an expert in your field. Your business website should have the number of pages that is right for you. There’s no exact number. Ask yourself why people would need to access your website?

SEO 100

SEO Marketing Websites Business Content 100

Writing on the Web

DECEMBER 14, 2010

Tell engaging stories of real people with real problems and how you can help. Web visitors only want to know what you’ll do for them, and if you are unique, amusing, shocking or outrageous they’ll stay and read your pages. That’s right, you guessed. Blog this on Blogger. Subscribe to the comments for this post?

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

APRIL 28, 2011

You can find good writers in just about any field. Ready-to-publish articles are only great when you take time to personalize them, and connect the dots between quality research and facts, and how you, as a professional, can help solve people’s problems. What do you think about using outsourced articles from writers?

Content Marketing 100

Content Marketing Digg Tips Content 100

Writing on the Web

APRIL 19, 2011

There are a gazillion websites in your field. She became a coach because she is driven to help people find more satisfaction and meaning through work. . “Before you can truly understand your customers, you have to understand yourself,&# says author and content-marketing evangelist Joe Pulizzi. You need a brand story.

Tips 100

Tips Content Marketing Digg Content 100

Writing on the Web

APRIL 18, 2011

Let’s say you’ve outsourced your newsletter and blog content to a professional writer , an expert in your field. They’ll be an opportunity to get your questions answered, and I’ll be providing lots of good resources to help you save time with low cost tools and tips. Hope you can make the webinar on Wednesday.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

JUNE 10, 2010

Let me know if I can help!&# The group forums are a great place to pose or answer a question, or post one of your blogs as a news item if it’s relevant to others in your field or your town. If their industry is one I have particular expertise in, I usually mention it, otherwise I just say, “Hey, were you looking for me?

Linkedin 100

Linkedin Ideal Customer Profiles Screencast Copywriting 100

Writing on the Web

MARCH 12, 2014

If you want to write an expert ebook that sells well on Amazon , you need to research first to find out: What’s already been published in your field of expertise? In particular, there’s a group of programs that can help Amazon authors get the information they need from Amazon sales: KDSuite. What titles are selling well?

Research 100

Research Amazon Correlation Keywords 100

Writing on the Web

JANUARY 15, 2014

Most experts I speak with are driven to publish a book or ebook because of several factors: They’re accomplished in their fields and have reached a level of expertise that merits showcasing in an ebook. They’ve developed a unique approach or specialized niche that would help more people if they only knew about it.

Interactive Marketing 100

Interactive Marketing Consulting Training Intent 100

Writing on the Web

AUGUST 15, 2012

Without being a geek, you can take care of a few key elements of SEO basics to help prospects and clients find you online. We also know that links help improve a website’s rank on Google’s search engine results pages, and we know that websites without technical issues are generally favored by Google.

Small Business Marketing 100

Small Business Marketing PageRank SEO Keywords 100

Writing on the Web

OCTOBER 9, 2013

Coming up with a new spin on an old topic or touching on an issue in your field that hasn’t been covered much is more likely to gain readers for your blog. ChamberofCommerce.com helps small businesses grow their business on the web and facilitates connectivity between local businesses and more than 7,000 Chambers of Commerce worldwide.

Blogger 100

Blogger Tips Small Business Marketing Business Blogging 100

Writing on the Web

SEPTEMBER 7, 2017

It also is a requirement for anyone with a website or online presence who needs to impress viewers and readers that they are credible experts in their field. As a ghostwriter, I step in and help make it more compelling. Solution: hire someone to do it for you. That’s what ghostwriters do. They write for you.

Wikipedia 204

Wikipedia Work Management Marketing Management Banners 204