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End-of-Year Martech and Business Software Sales

Webbiquity

Here are some of the best end-of-year deals, across SEO, lead generations, project management, and other task areas. Lead Generation Software. Integrates with popular services like PayPal and Salesforce.com. The post End-of-Year Martech and Business Software Sales appeared first on B2B Marketing Blog | Webbiquity.

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Is Salesforce.com a Player in Marketing Automation Software?

Webbiquity

Salesforce.com is the cloud computing darling of customer relationship management (CRM) software. They have significant control of mind share in that space, and their legacy in customer service and sales force automation software is strong. It is made up of sales, service and—wait for it—marketing! Guest post by Lauren Carlson.

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Best CRM for Marketing Automation: Salesforce.com, Microsoft or Oracle?

LeadSloth

If you look at Marketing Automation systems, the best supported CRM system is Salesforce.com. By the way: tomorrow I’m presenting a webinar with SalesFUSION, a Marketing Automation vendor that focuses heavily on Microsoft Dynamics CRM (but also supports Salesforce.com, of course). Click here for more info and registration ».

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14 Marketing Over Coffee Podcasts You Need To Hear

Marketing Insider Group

They also feature interviews with some of our industry’s most profound experts and influencers. Healey Cypher Image Source: MarketingOverCoffee Did you know that being a better person can lead to happiness, luck, and overall success? This marketing podcast is hosted by John J. Wall and Christopher S.

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MakesBridge Offers Powerful Features to Small Business Marketers

Customer Experience Matrix

Summary: MakesBridge offers a full set of marketing automation features with some special strengths that will appeal especially to small companies. I’ve previously reviewed Genoo , which supplements the standard marketing automation features with Web hosting and built-in CRM but no shopping cart. per month email product.

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Hubspot Offers Small Business Marketers a Big Bundle of Features

Customer Experience Matrix

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. The current version also hosts landing pages and Web sites, manages a lead database with profiles and Web activity history, generates lead scores, sends alerts to sales people, and synchronizes data with Salesforce.com.

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The B2B Marketer’s Quick Start Guide: Sales Intelligence

Heinz Marketing

Today’s post is about Sales Intelligence platforms/tools. Sales intelligence software/platforms help companies use data to increase sales and improve sales processes. Sales intelligence can be used by both marketing and sales teams and can be especially helpful when combined with other data sources.