Hubspot

AUGUST 22, 2019

Between YouTube, Facebook, and Instagram, there's no shortage when it comes to tools for broadcasting your live videos. Over the past year, my team at HubSpot tested Facebook Live vs. YouTube to figure out whether live video was really worth the hype. Here, we'll explain which one worked better for us.

Youtube 75

Youtube Hubspot Facebook Broadcasting 75

Zoominfo

DECEMBER 13, 2018

Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Now, on to the ultimate guide to the YouTube channels producing the best sales content today. Go check it out!

Youtube 100

Youtube Advertising Channels B2B Thought Leadership Work Management 100

Marketing Insider Group

JANUARY 24, 2022

But SaaS solutions also have unique traits that make the one-size-fits-all approaches working for other industries more challenging for SaaS. The videos provide high value with simple, low-cost, no-frills production. Their YouTube videos are organized by topic playlists, making it super easy for people to find the content they need.

Paid Search Agency 329

Paid Search Agency Content Marketing Companies Case Study 329

Hubspot

MARCH 27, 2019

Prior to September 2017, YouTube provided a built-in tool that allowed you to edit your videos before publishing to the platform. However, as of last September 20, 2017, YouTube's Video Editor tool is no longer an option. The Best Editing Tools For YouTube Videos.

Youtube 98

Youtube Video Marketing Budget Programs Work Management 98

Webbiquity

MAY 16, 2023

It’s tightly tied to Google Tag Manager (GTM), a system so convoluted and confusing that even Google’s own technical staff often struggle to make it work properly. To be fair, GA4 covers the basics: traffic by source, top pages, comparisons by custom time periods, and conversion tracking (if you can get that to work).

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

The Lead Agency

APRIL 14, 2024

More good news: you don’t need to hire a big production team to create video content. Video for what Software demo videos are a big need for B2B businesses with technical products. This also works for physical product demos, explainer videos, case study videos, team culture videos, about us videos and more.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Hubspot

APRIL 10, 2019

Nowadays, almost every brand has a YouTube channel. Building a thriving YouTube channel is one of the most ambitious achievements a marketer can pursue. To help inspire you, we’ve put together a list of video ideas that HubSpot has experienced success with on our own YouTube channel. YouTube Video Ideas.

Youtube 76

Youtube Advertising Channels Video Marketing Word of Mouth 76

Webbiquity

AUGUST 18, 2020

New platforms are being developed, and new features added to existing platforms, to more closely replicate the live experience. Set up virtual booths with interactive features including images, brochures, data sheets and videos. Image credit: Teooh. Total reviews: 339. Average user rating: 9.53 (out of 10). Pricing: contact vendor.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Hubspot

NOVEMBER 5, 2018

Sometimes, taking a quick break from work to watch YouTube videos is the only way to stay sane during a stressful day. There’s just something about 20-minute long Vine compilations and brutally honest Chevy ad spoofs that can instantly lift your spirits, especially when you’re running on fumes towards the end of the work day.

Youtube 100

Youtube Advertising Channels Best Practices Education 100

Hubspot

FEBRUARY 6, 2020

Product launches are an exciting time for marketers. Let's say you've developed a great product, know your target audience, and could tell anyone you know about it because you know it so well. Alternatively, maybe you're no stranger to product launches, but this product, in particular, is becoming more difficult to promote.

Enterprise Management 94

Enterprise Management Product Ideal Customer Profiles Work Management 94

SocialPilot

JANUARY 31, 2024

The power of influencers can turn a brand into a phenomenon and a product into a movement. It is an extremely competitive and ever-evolving industry where new features, tools, and software are born every day to take their place in the market. HubSpot wants to gain more reach in the online and offline sales and marketing industry.

Case Study 90

Case Study Case Studies Work Management Studies 90

Optinmonster

APRIL 4, 2024

That doesn’t leave much room for growth in your marketing efforts, After moving to a paid plan, you may find Mailchimp’s email marketing features lacking and the price increases unsustainable. Mailchimp’s pricing is based on your total number of contacts, your number of monthly email sends, and the features you need.

Enterprise Management 62

Enterprise Management Email Marketing Marketing Automation Services Work Management 62

Hubspot

DECEMBER 12, 2019

In 2019, Google began rolling out what is arguably one of the most significant changes to its search engine since the introduction of dedicated video carousels in June 2018, or the introduction of featured snippets in October 2017: Google has begun to ad podcasts to search results. Optimizing HubSpot's Podcast for SEO.

Hubspot 99

Hubspot SEO Design SERP 99

SocialPilot

JANUARY 15, 2024

A study from Hubspot shows that 54% of video consumers are willing to see video content from their favorite brands. OptinMonster found that 72% of consumers prefer to learn about a product or a service through video content. Wyzowl observed that 98% of the viewers watch videos explaining the product or service.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Hubspot

MARCH 14, 2018

Every day, five billion YouTube videos are watched around the world. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore. Well, YouTube isn't just for amateur filmmakers and people videotaping their zainy housepets anymore. How to Make Money on YouTube.

Youtube 77

Youtube Advertising Agencies Adwords Mobile Advertising 77

Customer Experience Matrix

JULY 30, 2009

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. Hubspot has accepted this challenge. Implementations of these features are intentionally simple, since ease of use is more important than sophisticated options for small business marketers.

Small Business Marketing 120

Small Business Marketing Bundling Work Management Paid Search Agency 120

chiefmartech

JANUARY 1, 2024

And before you blame that on the explosion of the marketing technology landscape — now over 13,000 products! When customers embraced online video, marketers had to embrace video content and video advertising, YouTube channels, Instagram reels, etc. Martech products increasingly invested in better UX as a competitive advantage.

Aggregators 109

Aggregators Work Management Marketing Management Account Based Marketing 109

Marketing Insider Group

MAY 18, 2021

Today we’ll explain why it’s so important for connecting with your audience online and highlight some ways to make it work for your company. Find an employee content marketing strategy that works for you. Here are some of the most common ways top brands already put it to work. People buy from people – not brand names and logos.

Content Marketing 280

Content Marketing Planning Webinar Metrics Content 280

Hubspot

JUNE 22, 2018

This month, both social networks announced new video initiatives and features that cater towards content creators and offer new ways for users to interact with the sites. Live videos will now be even more interactive, with new native features like real-time polling and game-show-style Q&A filters. The Question of YouTube.

Youtube 74

Youtube Facebook Marketing AI Lead Ranking 74

Hubspot

FEBRUARY 5, 2018

Last Friday, YouTube announced it work to further curb the spread of propaganda on its network -- this time, by adding a designated label to state-funded content. The label will appear below the video itself, and above its title broadcasters, as per the example below: Source: YouTube. presidential election.

Youtube 72

Youtube Broadcasting Marketing Proposals Content 72

Vidyard

JANUARY 24, 2022

In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. Top Sales YouTube Channels 3.1 HubSpot Sales 4.10 No matter how you prefer to consume your sales content, we’ve got a little something for everyone.

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Hubspot

FEBRUARY 6, 2019

This time last year, we put a stake in the ground by announcing that HubSpot was building a centralized platform. We see businesses using more kinds of software, not less, that all needs to work together. Slack -- collaboration hub for work. Slack -- collaboration hub for work. We believe the world has changed.

Marketing Automation Services 74

Marketing Automation Services Hubspot Paid Search Agency Advertising Agencies 74

Hubspot

APRIL 12, 2021

Let's dive into how performance marketing works, its benefits, and the tools you can use to implement it in your strategy. How Performance Marketing Works. It may be general brand awareness, sales for your new product line, more leads, or something else. Let's say Brandon Blackwood just came out with a new product.

Paid Content 92

Paid Content Work Management Advertising Agencies Paid Search Agency 92

SmartBug Media

APRIL 1, 2020

WordPress HubSpot Wix Squarespace Shopify. Plugins: There are tens of thousands of plugins that help you add new features to your website. For example, the free HubSpot plugin helps you generate leads for your website. HubSpot CMS. If you want to see the HubSpot CMS in action, you can check out its showcase here.

Work Management 134

Work Management Budget Programs CMS Development Marketing Management 134

Hubspot

JUNE 12, 2019

A recent HubSpot study revealed 54% of consumers want to see more video content from brands and businesses they support. With video marketers earning 66% more qualified leads per year and a 54% increase in brand awareness, it’s clear video marketing is the future and product demo videos are a lucrative path forward. Click here.

Impressions 78

Impressions Product Video Marketing Work Management 78

Navigate the Channel

JANUARY 8, 2024

What’s working? How does that work exactly? These narratives go beyond merely presenting a product or service; they communicate values, evoke emotions and establish a sense of authenticity. Storytelling works because it can establish an emotional connection, and emotions are a driving force behind consumer behavior.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Hubspot

APRIL 2, 2021

Rex Gelb , director of advertising and analytics at HubSpot, says one of the biggest mistakes brands make is not thinking through their marketing goals. How Digital Media Buying Works. Originally DoubleClick Bid Management, DV360 integrates seamlessly with Google Analytics and other Google products. The Trade Desk.

Buy 83

Buy Work Management Cost Per Thousand Marketing AI 83

TrustRadius Marketing

OCTOBER 23, 2022

CRM features can fit a wide range of use cases and the table below goes over a few capabilities and the best results they can offer. You can find the right CRM software if you take into consideration your team’s needs and business goals first before getting caught up in all the fancy, feature-rich CRM solutions available.

Enterprise Management 75

Enterprise Management Marketing Automation Services Work Management Marketing Management 75

Hubspot

FEBRUARY 11, 2018

Most pre-roll ads on YouTube are something to be endured, muted, and skipped immediately after the mandatory five seconds have passed. For an ad to be sought out and consumed willingly on YouTube, it needs to stand out as an enjoyable, compulsively shareable story. The 10 Most Watched YouTube Ads of 2017.

Paid Search Agency 78

Paid Search Agency Advertising Agencies Youtube Ad Agencies 78

Biznology

DECEMBER 31, 2018

This is especially apt for YouTube webinars, many of which seem to be billboarded with a random screen grab from the middle of a demo. While snackable content is a proven tactic in the competition for attention, six-second storytelling may be too heavy a lift for most technology products (as opposed to brands). Or product features? (If

Trends 112

Trends Video Marketing Enterprise Management Work Management 112

Hubspot

FEBRUARY 24, 2021

While lives can be complicated, they can also be as simple as a person in front of a camera," says Kelly Hendrickson , social media marketing manager at HubSpot. The biggest benefit of a live is the low cost and low production needs.". Repurposing content only works if it's valuable to your audience. Upload to YouTube.

Facebook 98

Facebook Content Youtube Copyright 98

Outgrow

JUNE 20, 2022

Why a product-led funnel is easier to build than a community-led go to market . Interactive, cultural, and trending widgets designed by him have been featured on TrendHunter, Alibaba, ProductHunt, New York Marketing Association, FactoryBerlin, Digimarcon Silicon Valley, and at The European Affiliate Summit. . Kieran Flanagan: Yeah.

Paid Content 52

Paid Content Communities Work Management Product 52

Vidyard

OCTOBER 7, 2019

HubSpot Academy. HubSpot is an undisputed leader in the marketing world. Their free education platform, HubSpot Academy, includes a course dedicated to video: Start and Grow Your Video Marketing Strategy. In under two hours, they cover strategy basics, types of content, production, and tracking. YouTube Creator Academy.

Resources 99

Resources Video Marketing Advertising Agencies Paid Search Agency 99

Navigate the Channel

JUNE 21, 2023

From July 2021 to June 2022, Pinterest had the highest score with 76/100 of all social platforms (tied with YouTube) on the American Customer Satisfaction Index (ACSI), according to social media management tool Sprout Social and Statista. each year, and YouTube and Instagram are both losing users.” Pinterest has a growth rate of 7.5%

Business 65

Business Social Media Youtube Facebook 65

Hubspot

JANUARY 5, 2021

It also found that 84% of people were convinced to buy a product or service based on the brand’s video. See what HubSpot marketing experts are saying, below. Brandon Sanders , a digital marketer for HubSpot Academy, highlights that what's considered short-form can also depend on the platform. entrepreneur #businesstiktok. ?

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Hubspot

MARCH 26, 2020

She also downloads an ebook, watches your company's YouTube videos, and even chats in a few of your community forums. Once your marketing materials have convinced her your product could be a good fit, she decides to call one of your company's sales rep. Examples are work rates, productivity per rep, etc.".

Distribution 93

Distribution Work Management Paid Search Agency High Quality Lead 93

Hubspot

NOVEMBER 7, 2019

It helps you streamline how you manage brands and offers a couple unique features that help you succeed. With HubSpot's social media management tool, you get an all-inclusive package. HubSpot's social media management features include monitoring mentions and engagement, and provides full analytic reports. Image Source.

Budget Programs 98

Budget Programs Social Media Tools Enterprise Management 98