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Webinars as a Pipeline Accelerator for B2B Marketing Featuring Forrester Research & Hubilo

Top Rank Marketing

Recently, I learned of a new study about webinars during the MarketingProfs B2B Forum that was commissioned by webinar software provider Hubilo and conducted by Forrester. Laura Ramos, Vice President, Principal Analyst at Forrester Research Technology and Insights: Webinar platforms that offer actionable insights are invaluable.

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Top loyalty management software solutions: Forrester report by Comarch

Martech

The Forrester Wave Loyalty Technology Solutions, Q1 2023 report is here with an answer. What are the main criteria that Forrester evaluated its participants on? What is a Forrester Wave Loyalty Technology Solutions, Q1 2023 report? How do you measure the effectiveness of your loyalty management system? Let’s dive into it.

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How to Build a Business Case for ABM featuring Forrester and Union Bank

Engagio

Join guest speaker Bob Peterson, VP, Principal Analyst at Forrester, James Meono, Director, Digital Marketing at Union Bank, and Jackie Palmer, Demandbase VP of Product Marketing to learn how to build a business case and successfully implement ABM at your organization.

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AI-powered features to look for in customer data platforms

Martech

Fully 75% of global 100 organizations say CX is a top priority, according to Forrester Research. Many of these features are now being upgraded with AI and ML. Features to look for The availability and sophistication of these features can vary significantly based on the CDP vendor and the specific product offering.

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Seismic named a Leader in The Forrester Wave™: Sales Content Solutions, Q4 2022

Seismic

This week Forrester released The Forrester Wave TM : Sales Content Solutions, Q4 2022 report in which Seismic was named a leader. Forrester looks at three major categories – market presence, strategy, and current offering. The Forrester Wave : Sales Content Solutions, Q4 2022. Market Presence.

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ScanmarQED featured in the Forrester report

ScanmarQED

This Forrester report is about marketing measurement and optimization solutions and is part of a broader publication titled “The Marketing Measurement And Insights Playbook For 2019". For now, you can find the full version here.

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Features to Optimize Your B2B E-Commerce Website

Industrial Marketer

According to a Forrester report, 55% of B2B buyers completed their purchases online. Features to Optimize Your B2B E-Commerce Website ">Read more » The post <strong><em>Features to Optimize Your B2B E-Commerce Website</em></strong> appeared first on Industrial Marketer.