How many more customers will DirecTV and Rob Lowe offend?
Direct Response Coach
JANUARY 29, 2015
You must have seen them by now, those DirecTV commercials featuring Rob Lowe – the good Rob Lowe and the other Rob Lowe. There are about half-dozen different commercials – each featuring a different “other” [.]. The concept is pretty simple. The good Rob Lowe is using DirecTV. The other Rob Lowe is using cable TV.
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