Features Related Topics 
Act-On
DECEMBER 7, 2023
Or the solution includes so many features that getting the most basic tasks done is more complicated than it should be. The good news is that switching marketing automation platforms doesn’t need to be overwhelming, especially when you have tips on what features to look for and what to avoid. It’s difficult to use. Sound familiar?
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SEPTEMBER 26, 2023
Earn links: Feature influencers in your content Are you overwhelmed by sending pitches? No worries, there’s another strategy that is a little easier and can help you grab some quick wins: Feature influencers in your content. For example, let’s say that you’re a software company and your target market is B2B content marketers.
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Act-On
SEPTEMBER 24, 2023
A few bottom-of-the-funnel content examples: White papers Comparison/spec sheets Webinars Demos and free trials For example, let’s say you create a webinar featuring industry experts giving their insights about what to look for in a marketing automation demo. The content includes insider expertise, current research, and more.
Act-On
FEBRUARY 16, 2024
Maybe the customer wants help coming up with good subject lines because it’s time-consuming (by the way, we actually created that feature ). You might ask: what do you wish you could do when creating nurture campaigns that you currently can’t? You can now use that feedback during product iteration and updates.
Act-On
NOVEMBER 7, 2023
Many other social media management or marketing automation tools also offer re-sharing features, too. Reposting your content costs next to nothing If you’re using a tool like Hiplay or Oktopost , it takes just 3-5 clicks to add a post to a content library that gets reposted randomly and automatically. Don’t say you can’t afford this, either.
Act-On
SEPTEMBER 25, 2023
Ask for feedback after new products or features go to market. If you could wave a magic wand and have your leads understand one thing about our product, what would it be? Get lunch (in-person or virtual). Listen in on calls.
Act-On
OCTOBER 25, 2018
The insurance industry these features of marketing automation to successfully cross-sell policies at the optimal time for the right customers.
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