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The 39 Social Media Tools I’ll Use Today

delicious b2bmarketing

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. Tweetie This extremely intuitive Mac-only app is my hour-to-hour choice for Twitter. Smart. Nifty.

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How to Build the Ultimate Online Newsroom

Webbiquity

FAQs (real ones, that real media people would care about). Releases should be presented in reverse date order and links should include the headline, date and one-line summary (preferably Twitter-friendly 115 characters or less). Also consider creating social media releases (which can include videos, images, links and other items) using a tool like PitchEngine.

21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far

Webbiquity

Though often associated with bands and brands, Facebook is viewed as the most effective social media tool (by a fairly large margin) by both B2C and bB2B marketers. Find the answers to these questions and many others here in more than 20 of the best Facebook guides, tactics, observations, tools, stats and rants of 2012 thus far. Using a software service such as MailChimp allows you to add a simple sign up form to your Facebook business page and also get some great tools for creating the newsletter.” Facebook Apps and Tools. STARS **. Facebook Changes. Gattiker.

How to be a Google+ success

Biznology

While people generally like what they see on first blush, they eventually leave the empty austerity of Plus to return to the messy excitement of Facebook, Pinterest, Tumblr, Twitter , and Reddit. know that the secret to Twitter is being included in the recommended list of tweeters. If you want to succeed, you need to forget about your friends and your family. Leave them behind.

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Paid Advertising 101: Understanding the Basics of Advertising on Social Media

Synecore

Now, whether it’s Facebook, Twitter, LinkedIn, or YouTube, they’ve all stripped down their processes, simplifying the user experience and making it astonishingly easy to set up ad campaigns on their platforms. Take the time to understand the analytical tools at your disposal on whichever social platforms you advertise, and then use them on a consistent basis. Advertising on Twitter. That said, by far the most novel and potentially game-changing social advertising tool Twitter has to offer, in my humble opinion, is Twitter Cards. Enough said. 4.

Enhance Your MOFU: 10 Ways to Advertise on Social Media

Synecore

Product Webinars, Case Studies, Data Sheets, FAQs, and free demos are example of evaluation-stage offers. Facebook Sponsored Stories - With this tool, you can pay to highlight a post or action from a Facebook fan (business pages have “fans”) of your business. Each Promoted Account is featured in both search results and Twitter’s “Who to Follow” account recommendation engine.

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

65% of respondents of global business executives say their organizations use social business tools to understand market shifts; 45% to improve visibility into operations; and 45% to identify internal talent. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. Relevanza ). 2.

5 Must-Watch Google Webmaster Videos for the B2B Marketer

KoMarketing Associates

For a quick way to analyze your websites page speed, I recommend looking at the Google Page Speed Tool. Should I add schema.org markup on my videos even if they are on YouTube? Google Webmaster Tools Schema.org FAQ. Every search marketer has a go-to industry source that they rely on for thought-provoking SEO content. Underrated Content Marketing Assets for B2B SEO.

Is Your Content Like Spinach? 8 Ways to Make it Taste Like Chocolate Cake

Modern B2B Marketing

Does it provide one of the five essential content vitamins (product information, customer FAQs, how to’s, styling, and ratings and reviews) but still gets left untouched on marketers’ plates? Sharing photos on Facebook and Twitter will increase engagement and sharing. Author: Heidi Cohen Is your content marketing like spinach? Humans are visual. Visual! Photos. Videos. Ebooks.

Knowledge Worker 2.0 - Power to the people

Buzz Marketing for Technology

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. Collaboration Tools and Web 2.0. Slide 10: and tools. And, like we all know, a successful KM strategy is one that combines into a perfect balance a focus on the people, on the tools and on the processes.â?? Democratise the tools of production â?£ Democratise the tools of distribution â?£ fun, laughter and tools - wikis, blogs, enjoyment of activity tagging, RSS â?£ Slideshare.net (beta). My Slidespace. Upload.

57 Things You Can Do Right Now to Improve Your Website

delicious b2bmarketing

Know who your target audience is and figure out the keyword phrases they might be using to find the types of products or services you offer on your website, through keyword research tools. After you create your list, go to the Google Keyword Tool to find anything you might have missed or other search phrases you probably didn’t even think of. Follow her on Twitter at @Cre8d.

10 Fundamental Tips for Social Media Community Managers

Hubspot

It’s important to establish and monitor your presence on Facebook, Twitter, LinkedIn, Google+, and YouTube , but for goodness' sake, you're only human! ” Community managers are typically the ones running Twitter and Facebook accounts and will also be the ones responding to complaints. Use Twitter lists, Facebook lists and filters. Fish Where the Fish Are.

30 Low-Cost Ideas for Content Marketing on a Shoestring Budget

Writtent

Not only are memes easy to make with the help of aonline tool like memegenerator, they can be generated in less than five minutes, and they’re the epitome of low cost marketing. You know that burgeoning RSS feed filled with industry blogs, or your Twitter list of thought leaders? Invite other bloggers to contribute to your blog by asking a question on Twitter or in a LinkedIn group.

Ultimate 2015 Competitive Analysis Checklist for Hospitals

Fathom

Guided shopping tool. Tools (ex. Twitter account. Youtube Page. It makes sense that you’re curious about your competitors. You’re probably wondering (rightfully so), why are they outranking you for certain keywords? And what are they doing both on and off the site that gives them their competitive edge? Overall Factors. involved in where you rank. Articles.

How to Conduct Competitive Analysis to Step Up Your Content Strategy

Hubspot

If you find this approach of navigating through URLs difficult, there are free site crawling tools out there that will index all the URLs on a given website and export them into a spreadsheet for you -- I've used Xenu Link Sleuth for this purpose successfully. You'll also notice you get a little help with Step 5 with this tool, which calculates their Facebook and Twitter followers for you.

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101 Signs You're an Inbound Marketer

Hubspot

Even your personal Facebook, Twitter, and LinkedIn accounts include calls-to-action. When Twitter goes down, you feel lost. You follow more internet marketing celebrities on Twitter than mainstream pop celebrities. You use tools to streamline as much of your marketing as possible. You have multiple monitors to monitor Twitter and Facebook as you work. Twice.

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How to measure 5 popular social media channels

delicious b2bmarketing

These can offer some of the best mileage and results of any marketing tool. Twitter Twitter is a social media darling for any product launch, service or business. Facebook Fast becoming the key destination for many businesses and their products, Facebook offers some great built-in tools as well as demographic options to help gauge a campaign. YouTube and video sites More than just a fun place to see kids hurt themselves on bikes or watch cute pet tricks, YouTube is now a key tool in any marketing campaign. How many social shares did the post get?

Content SEO

delicious b2bmarketing

Optimizing FAQ’s and product support information can provide answers to customers before they call support. Longer sales cycles due to more complex products and services and business purchasing processes often require more information. When assessing B2B client resources for optimization, most marketers focus on web pages and increasingly, digital assets and social media content.

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A Seismic Shift in Epistemology (EDUCAUSE Review) | EDUCAUSE CONNECT

Buzz Marketing for Technology

But I will suggest ways to think about the issues raised by the new, pervasive Internet tools. tools (e.g., Facebook, YouTube, Twitter, Flickr). RSS feeds, sophisticated search engines, and similar harvesting tools help individuals find the needles they care about in a huge haystack of resources. Many faculty force students to turn off electronic devices in classrooms; instead, students could be using search tools to bring in current information and events related to the class discussion. Connect Home | About EDUCAUSE | Login. EDUCAUSE Review, vol.

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

65% of respondents of global business executives say their organizations use social business tools to understand market shifts; 45% to improve visibility into operations; and 45% to identify internal talent. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. Relevanza ). 2.

5 Tips for Launching a Successful Rankings List

Hubspot

Finding out how many Twitter followers or Facebook likes a school had was a quick Google search away. We even used HubSpot’s Twitter Grader to assign a quality score to the schools’ Twitter presences. You'd be amazed by how many official Facebook, Twitter, and YouTube accounts one school can have! 3. Tips to Make Your List Launch a Success. 1.

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New Communication Tech and Work Literacy Presentation

Buzz Marketing for Technology

Post to Twitter. We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. Tools ï?® s a growing gap between the work practices and skills that most knowledge workers possess and the resources available to them. ï?® As knowledge workers we need practical skills, methods and tools that will improve our effectiveness and help us stay on top of our game. ï?® Slideshare.net (beta). Browse. My Slidespace. Upload. Community. Widgets. Latest. |. Most Viewed. |. Most Embedded. |. Featured. |.

4 Easy Ways of Subscribing to Feeds in Google Reader

Buzz Marketing for Technology

Google Reader is a very popular online tool for reading RSS feeds. Discover is a little tool that works in two ways: Recommendations Tab: Google Reader analyzes your existing feeds and makes suggestions for feeds you might like, based on a number of parameters. This is no different for Google Reader, which has a great FAQ page that will answer a lot of your questions. Tools. Track Google via Twitter [new]. Tools. Translate Tools. Twitter. YouTube. Google Tutor. Easy Ways of Subscribing to Feeds in Google Reader. Written by: J.

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PLE

Buzz Marketing for Technology

The photographers are all kicking it at flickr, the chatterboxes are tweeting away at Twitter, and you got your musicians over at last.fm We first gave you a place to show off what you are up to with New With Me, and gave you the tools to find out what places you hang out at. The MyBlogLog Blog. The source for all things MyBlogLog. rocking out. Then it was time to mingle. No way!

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