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6 Best Practices for HubSpot Smart Content

SmartBug Media

The goal of using HubSpot smart content is to create a personalized experience for those visiting your website. Below, we have put together six best practices for HubSpot smart content that you can follow when developing your next piece of smart content. Where are they in the buyer’s journey? Adapt by Persona. Customize to Location.

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A Step-by-Step Guide for Building FAQ Schemas

SmartBug Media

More specifically, a FAQ schema helps visitors quickly find answers to their questions, and therefore these schemas have become an integral part of Google search results. However, since then, Google has made numerous updates to how FAQ schemas actually work and appear. Build a FAQ Schema in 6 Steps.

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4 Tips to Improve the Blog Listing Page Editor Experience in HubSpot

SmartBug Media

Recently, HubSpot developed a blog listing tool that gives marketers more control over editing the listing view of blogs within a page. To learn how to take advantage of these recent developments, this post offers four tips for the blog listing page editor HubSpot users can implement to optimize their resource pages.

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It’s time to prioritize customer experience in B2B

Martech

They want quick access to information Time is of the essence. B2B buyers want immediate access to information, whether it’s product specifications, pricing, or support documentation. A well-designed FAQ section, a (helpful) chatbot, actual live chat on your website , and easily accessible customer service can fulfill this need.

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3 Digital Marketing Trends that Belong in Every Business Strategy

Navigate the Channel

In an era dominated by smartphones and constant connectivity, consumers expect instant access to information and seamless user experiences. These moments are characterized by their brevity, high relevance and the urgency to satisfy specific needs. Although Google isolated micro-moments almost a decade ago, their relevance persists.

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The Best Free Call Tracking Software (+Tips for Picking the Right One)

Hubspot

This tool boasts 40+ integrations so you can sync data between platforms, including HubSpot. Affordable Call Tracking Software HubSpot Call Tracking Software Get started with call tracking If you’re looking for an upgrade, HubSpot’s Call Tracking Software is a solution designed to help businesses track and analyze their phone call activities.

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5 Great B2B Content Marketing Examples

BOP Design

While HubSpot, a marketing automation platform provider, has a broad range of content materials for prospects and leads, the case studies they create are excellent. Here is an example of a case study HubSpot created: [link]. Second, the case study mentions HubSpot’s client by name and includes clear metrics and specific data.