Hubspot

APRIL 5, 2021

Facebook is an undeniably powerful channel for marketing purposes. One opportunity to increase engagement on your business' Facebook Page is by embedding your Page on your website — which could increase likes and comments on your posts without driving viewers away from your site. How to Embed a Facebook Feed on a Website.

Facebook 96

Facebook Marketing Websites Click Rate Landing Pages 96

Webbiquity

FEBRUARY 10, 2022

Businesses spend significant sums on channels like SEO, paid advertising, and social media to drive traffic to their websites. How to Improve the Communication Between Website and Visitor. Guest post by Yulia Lapynina. Image credit: Sigmund on Unsplash. How to Use One Live Chat for Different Channels.

Conversion 268

Conversion Marketing Websites Work Management Marketing Management 268

Marketing Insider Group

APRIL 30, 2018

Facebook lead ads have a special appeal that makes them an ultra useful lead generation tool. Basically, instead of just using Facebook to try and siphon users to your website’s landing […]. Basically, instead of just using Facebook to try and siphon users to your website’s landing […].

Facebook 229

Facebook Optimization Ads Leads 229

Sprout Social

APRIL 25, 2023

Just because emerging platforms are coming onto the scene doesn’t mean you should count Facebook out of your social media strategy. billion active users , Facebook is still the third most visited website in the world and boasts a long-time reign as the most used social media platform. Optimize your posting strategy.

Facebook 113

Facebook Effectiveness Ideal Customer Profiles Aggregators 113

The Daily Egg

OCTOBER 4, 2022

Google Ads and Facebook Ads are the two OG online advertising platforms. The post Google Ads vs. Facebook Ads appeared first on The Daily Egg. But who wins in the battle of the tech giants?

Ads 135

Ads Facebook Google Advertisements 135

KoMarketing Associates

FEBRUARY 7, 2018

Facebook continues to be a popular platform among marketers, but how big is its return on investment? Furthermore, how does video content perform across the website? The majority of respondents (96 percent) claimed that their business is actively using Facebook. Facebook and Paid Social Marketing.

Facebook 249

Facebook Video Marketing Social Media Content 249

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is the difference between Facebook and Instagram Creator Studio? What is Creator Studio?`

Facebook 103

Facebook Planning Work Management Paid Search Agency 103

Optinmonster

JUNE 29, 2021

Do you want to add a Facebook activity feed to your website but not sure where to start? Facebook is one of the best assets for modern online stores and content marketers. In the end, both your website AND your Facebook page work together to scale your business. Add a Facebook Activity Feed to Your Website.

Activities 66

Activities Facebook Marketing Websites Bundling 66

Webbiquity

MARCH 25, 2021

You can also be proactive and ask for reviews/testimonials on social media; Facebook is great for this. One of the most common mistakes brands make with their testimonials is that they only feature them on one or two pages on their WordPress website (usually the homepage and/or the About us page). Feel Free to Experiment. Use Plugins.

Promotion 246

Promotion Marketing Websites Tips Paid Search Agency 246

Oktopost

NOVEMBER 4, 2019

According to a 2017 survey , 57% of consumers like getting information from a chatbot when browsing a company’s website. While customer service chatbots are often found on a company’s website, social media is a great place for lead generation bots to live. Some platforms, like Facebook, offer their own botmaking tools.

Facebook 106

Facebook Top of Funnel Marketing AI Marketing Websites 106

KoMarketing Associates

APRIL 16, 2020

Although social media marketers are not entirely focused on Facebook and Instagram news feeds, they are not giving up on these channels entirely, according to new research. Data showed that since December 2018, marketers’ spend on the Facebook news feed decreased from 64.1% Social Media Marketing and Website Visits.

Social Media 156

Social Media Marketing Report Facebook Social Marketing 156

Optinmonster

FEBRUARY 23, 2021

Do you want to create a personalized popup for greeting website visitors from Facebook? Whether you’re running a Facebook ad campaign or just looking to drive more organic traffic, you can create campaigns targeted specifically to visitors from Facebook with a custom popup. How does it work?

Facebook 63

Facebook Marketing Websites Template Display 63

Sprout Social

APRIL 6, 2022

In 2020, Facebook, Instagram, and Pinterest revamped their shopping tools to help retailers capitalize on this trend. In the following paragraphs, we’ll take a look at six examples of notable brands that are taking advantage of Facebook Shops to reduce friction in the buying process and drive sales. Shopify, OpenCart, GoDaddy, etc.)

Facebook 110

Facebook Examples Brand Identity Branding 110

The Daily Egg

SEPTEMBER 3, 2022

Facebook is the most popular social networking site in the world, with nearly three billion active users. The post How to Remove Reviews From Facebook appeared first on The Daily Egg. It’s great for staying in.

Facebook 120

Facebook Social Networks Activities Marketing Websites 120

Sprout Social

MARCH 29, 2021

As the widest-reaching social network around, Facebook boasts nearly 2.8 But given the continuous changes to the Facebook algorithm and the platform’s shifting demographics, many marketers are stuck scratching their heads when it comes to their future on the platform. billion monthly active users. Can't stop, won't stop! ??

Facebook 141

Facebook Work Management Campaigns Top of Funnel 141

Optinmonster

MARCH 8, 2021

Do you want to know how to optimize Facebook ads but not sure where to get started? Facebook ads can be one of the biggest assets to growing your company. That’s because Facebook ads are incredibly competitive. So how do you optimize Facebook ads without using up all of your time, energy, and resources?

Paid Search Agency 124

Paid Search Agency Facebook Optimization Ads 124

Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. It’s easy to dismiss Facebook as a place for sharing memes and getting into arguments with your least favorite uncle when LinkedIn is right there, ready to get down to business. What Are Facebook Ads?

Top of Funnel 118

Top of Funnel Paid Search Agency Facebook Ads 118

Liveintent

MAY 24, 2021

This isn’t a blog post about how you should stop using Facebook or why Facebook may or may not be suitable for your business. We’re actually here to say that if Facebook works for you, you should keep engaging your audiences on Facebook. Why Facebook shouldn’t be the only channel on your media plan.

Media Plans 127

Media Plans Cost per Acquisition Planning Facebook 127

RebelMouse

SEPTEMBER 8, 2022

In May, when several of our partners notified us of a substantial drop in Facebook Instant Article (FBIA) traffic, we investigated mobile Facebook traffic across the Chartbeat network to find out if these were isolated incidents or indicators of a greater shift in platform or reader behavior. Key Takeaways From the Data.

Traffic 89

Traffic Facebook Privacy Custom Publishing 89

Optinmonster

NOVEMBER 30, 2023

Do you have an eCommerce website or a blog that isn’t getting you the expected results? Building a website is one thing. Or perhaps you want your website visitors to create an account on your website or buy from your eCommerce store. If you’re struggling to see the results, your website engagement is likely to blame.

Marketing Websites 96

Marketing Websites eCommerce Trigger Marketing Click Rate 96

Optinmonster

MAY 11, 2023

Wondering how to promote your website for free? You’ve already invested plenty of time and resources in building your business website. But can you drive traffic to your website for free? There are many ways to promote your website for free. Now it’s time to get it in front of your target audience! Absolutely!

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Biznology

JULY 25, 2017

Facebook is pretty good at making everything you share look pretty good all on its own — until it doesn’t. They keep it through thick and thin until — and only until — you manually scrape (rescrape) the original source page via a URL using the Facebook Sharing Debugger. I am and you can be, too! First post!

Facebook 175

Facebook Tools Content Marketing Content 175

Bluetext

FEBRUARY 26, 2024

Big-name brands like Facebook, Google, WhatsApp, Instagram, and Apple were all early movers in adopting dark mode interfaces and have influenced many others to follow in their footsteps. Some studies show that dark mode can help reduce the sensation of discomfort that is sometimes felt by staring at websites with light backgrounds.

Design 46

Design Marketing Websites Trends First-Mover Advantage 46

Martech Advisor

FEBRUARY 4, 2020

Facebook has grown by leaps and bounds in the last fifteen years. As Facebook celebrates its 16th anniversary, let’s look at the key events that define Facebook’s groundbreaking journey that started in 2004. By the end of 2004, Facebook had already reached the one million user milestone. Pre-Facebook Days.

Facebook 134

Facebook Advertising Agencies Paid Search Agency Mobile Advertising 134

Unbounce

JULY 22, 2020

They’ve got 15 minutes to kill, so they pick up their phone and (because they’re 46 and don’t know about TikTok yet) scroll through Facebook. Your ads reach people like this because of tracking, pixels, lookalike audiences , and all the other technical magic that powers Facebook’s advertising platform.

Landing Pages 145

Landing Pages Facebook Examples Marketing Management 145

Unbounce

MAY 5, 2020

Fortunately, there’s an advertising tool that lets you use the customer data you already have to find more high-converting prospects: Facebook lookalike audiences. What’s a Facebook Lookalike Audience? It’s as simple as telling Facebook who’s already bought something from you or interacted with you positively.

Facebook 145

Facebook Landing Pages Paid Search Agency Ad Exchange 145

ClearVoice

NOVEMBER 8, 2021

Social media is constantly evolving, and platforms like Facebook are the biggest contenders for spearheading the shifts that impact consumers, content creators, and advertisers alike. Facebook can modify its platform and update its features frequently and without notice to anyone. Facebook Billing. It’s no secret.

Advertising Agencies 118

Advertising Agencies Facebook Planning Advertisements 118

Metadata

AUGUST 16, 2021

Let’s be honest—finding your perfect B2B Facebook target audience kind of sucks. Working in the Facebook platform natively, you have very limited options for finding and targeting B2B buyers. You might even wonder if it’s worth it for your company to use Facebook advertising. Okay, not just kind of. Your lists and lookalikes.

Demand Generation 98

Demand Generation Facebook Ideal Customer Profiles Lead Ranking 98

Oktopost

SEPTEMBER 4, 2020

When you think about Facebook, what comes to mind are probably things like fake news and your cousin’s awkward family photos. So how can Facebook compete with LinkedIn—a professional network geared toward facilitating business relationships—when it comes to B2B marketing? Facebook vs LinkedIn by the numbers. Not so much.

Linkedin 150

Linkedin Facebook Cost Per Click B2B Thought Leadership 150

Scoop.it

JANUARY 12, 2023

Although Facebook was originally created to help people connect with friends and loved ones, it has now evolved into a powerful marketing platform. But simply using Facebook for the sake of using it doesn’t help you get the results you want. Join Different Facebook Groups. Run Facebook Ads. Signup for a Business Page.

Promotion 86

Promotion Facebook Tips Brand Identity 86

Visitor Queue

JULY 27, 2021

Facebook and Instagram are the two most popular social media platforms with 169 and 121 million users, respectively. Facebook is not just the largest social media platform in the world, but it’s also the most developed for both organic and paid marketing.

Facebook 98

Facebook Conversion Tips Ads 98

BenchmarkONE

NOVEMBER 17, 2021

Every business needs a way to generate leads (and sales) consistently, and there’s no better platform to do that than Facebook. Whether you love or hate it, there’s no getting away from the fact that Facebook offers an incredible opportunity for business owners. . Using Facebook Conversion Ads . With over 2.89

Facebook 83

Facebook Lead Scoring Lead Ranking Generation 83

Optinmonster

NOVEMBER 18, 2019

Are you searching for the best Facebook feed plugins for your website? Adding one (or more) of these plugins to your website lets connect with your audience at a much deeper level and attract more traffic. With Flow-Flow , you can display your Facebook feed on your blog with beautiful and responsive walls or galleries.

Facebook 56

Facebook Marketing Websites Best Practices Lock-In 56

Buffer

AUGUST 3, 2022

This is where Facebook Groups come into the picture. Creating a Facebook Group for your brand provides an opportunity to better connect with your followers in an intimate setting. billion people use Facebook Groups each month, proving that millions turn to these more intimate online spaces in hopes of bonding with others.

Small Business Marketing 98

Small Business Marketing Facebook Examples Business 98

ConvertKit

DECEMBER 16, 2021

Which is why promoting your business using Facebook ads might feel intimidating at first. Because while advertising on Facebook can help grow your biz, it’s difficult to know for sure whether your ads will turn a profit. Enter Facebook Custom Audiences. What is a Facebook Custom Audience? I spoke to Charley T. ,

Facebook 84

Facebook Landing Pages Ad Frequency Mobile Advertising 84

Hubspot

MARCH 30, 2021

These days, most businesses know they need to have a presence on Facebook. Searching for a business on Facebook and seeing they don't have a page garners the same reaction from users as searching for a business on Google and seeing they don't have a website: They just don't look legitimate. 13 Facebook Mistakes to Avoid.

Facebook 101

Facebook Ad Frequency Custom Publishing Dwell 101

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

Facebook 162

Facebook Optimization Work Management Marketing Management 162