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Social Media & Marketing Automation

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Around the same time I got an email announcing Marketo’s Chatter for Sales Insight , integrating sales notifications in the Facebook-like interface of Salesforce.com Chatter. Many vendors make it easy to add “share to Twitter/Facebook/LinkedIn/etc.&# I asked myself: Does Marketing Automation Get Social? Social Media ROI.

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Inbound Marketing & Marketing Automation

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It also includes Social Media (Twitter, Facebook, LinkedIn, etc.), Website quality checking : structure your website properly (title, description, URL & headings). Both activities have traditionally either been done manually in-house, or outsourced to an agency. Inbound Marketing is more than just SEO.