Industrial Marketing Today

AUGUST 10, 2010

Another key setting is the canonical URL field. You want to check this because it will automatically redirect non-www URLs to those that include the www. NOTE: %blog_title% in the above screen shot will be picked up automatically from your General Settings. You will be in good shape if you decide to use my settings for your blog.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Industrial Marketing Today

AUGUST 26, 2011

Credibility is built over many years of performance in the field and not by the frequency of blog posts, number of Twitter followers or Facebook likes. Add Personalized URLs (PURLs) to drive people to specific landing pages. An updated website serves them well as a point of reference. Use dynamic content in your email marketing.

Inbound Marketing 60

Inbound Marketing Paid Search Agency Companies Ad Frequency 60

Industrial Marketing Today

JUNE 8, 2010

If you feel stuck for ideas, you can type in the URL of your closest competitor’s website into the research tool, select website content and let Google do the work for you. Remember to wrap your URL with anchor text that includes one or two keywords. Actively participate in forums where your target audience hangs out.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

MAY 31, 2010

Making permalinks search engine friendly – a permalink or permanent link, is a URL that points to a specific post, category or page in your blog. You have full control over this SEO technique since you can add, edit code and content at anytime. A permalink remains unchanged indefinitely.

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60