Sprout Social

APRIL 6, 2022

In 2020, Facebook, Instagram, and Pinterest revamped their shopping tools to help retailers capitalize on this trend. In the following paragraphs, we’ll take a look at six examples of notable brands that are taking advantage of Facebook Shops to reduce friction in the buying process and drive sales. Shopify, OpenCart, GoDaddy, etc.)

Facebook 110

Facebook Examples Brand Identity Branding 110

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

Facebook 162

Facebook Optimization Work Management Marketing Management 162

Hubspot

MARCH 24, 2021

Consider, for instance, how I first came across Southcoast Open Air Market — a local, Massachusetts-based market featuring handmade goods, fresh produce and meats, and live music — by searching "Events near me" on Facebook. Here, we'll explore some creative opportunities you can use to promote an upcoming event on Facebook.

Promotion 101

Promotion Facebook Effectiveness Broadcasting 101

Parse.ly

JANUARY 7, 2019

It appears that any traffic from the Google Discover feed comes through as a Googleapis.com referral url now, whereas in November it appeared as discover.google.com. Facebook and Direct traffic are neck and neck in volume. The amount of people coming from direct sources continues to stay very close to the number coming from Facebook.

Traffic 94

Traffic Trends Aggregators Domain 94

Hubspot

APRIL 5, 2021

Facebook is an undeniably powerful channel for marketing purposes. One opportunity to increase engagement on your business' Facebook Page is by embedding your Page on your website — which could increase likes and comments on your posts without driving viewers away from your site. How to Embed a Facebook Feed on a Website.

Facebook 96

Facebook Marketing Websites Click Rate Landing Pages 96

Sprout Social

APRIL 12, 2022

When was the last time you looked at your Facebook Page’s settings? Facebook is constantly adding and removing features for businesses. Spending half an hour or less to complete an annual Facebook audit will ensure you’re still on-brand despite all the changes happening on the platform. Facebook profile and branding audit.

Paid Content 121

Paid Content Facebook Ideal Customer Profiles Work Management 121

Hubspot

MARCH 30, 2021

These days, most businesses know they need to have a presence on Facebook. Searching for a business on Facebook and seeing they don't have a page garners the same reaction from users as searching for a business on Google and seeing they don't have a website: They just don't look legitimate. 13 Facebook Mistakes to Avoid.

Facebook 101

Facebook Ad Frequency Custom Publishing Dwell 101

Hubspot

JULY 30, 2020

How many times have you interacted with an ad on Facebook and gotten lost down a rabbit hole? As far as Facebook landing pages go, this one was great. Have you ever made a landing page specifically for Facebook ads? If you're ready to dive into what makes Facebook landing pages a must for ads, read on, and let's get started.

Landing Pages 93

Landing Pages Facebook Marketing Automation Services Budget Programs 93

RebelMouse

MARCH 30, 2021

Facebook Instant Articles are a great Facebook feature, but sometimes there can be issues that need to be addressed. You can quickly access this by appending /core/instant_articles/debug to your site's URL. The URL will take you to the configuration dashboard where you can see various pieces of information about your setup.

Facebook 52

Facebook API Validation Ideal Customer Profiles 52

LeadSquared

FEBRUARY 8, 2019

Also referred to as a URL, a link is a gateway to your marketing campaigns. Let’s just say digital marketing would be largely impossible without URLs to click. However, there’s so much more that can be done with your URLs, when it comes to setting up marketing campaigns. What is a Tracking URL?

Landing Pages 52

Landing Pages Adwords Lead Scoring Lead Ranking 52

Convert

DECEMBER 21, 2020

A Facebook landing page is like a gateway between your Facebook ad and your product. And it’s extremely important that you get it right to get good Facebook advertising results. What Is a Facebook Landing Page? A Facebook Landing Page is the web page where people will land after clicking on your Facebook ad.

Landing Pages 105

Landing Pages Facebook Effectiveness Top of Funnel 105

Convince & Convert

APRIL 13, 2017

With new platform updates being rolled out seemingly everyday, a common question among online marketers is, “So what’s the one thing that’s totally crushing it on Facebook ads right now?” With Facebook ads, drilling down to one thing that suits all advertisers is nearly impossible. Here’s an important note for non-U.S.

Facebook 128

Facebook Advertisements Advertising Features 128

Sprout Social

JUNE 16, 2020

That’s where Facebook verification enters the picture, with a blue checkmark giving a clear distinction between an authentic Page and a Page created by fans or imposters. Getting verified on Facebook is a must for Pages and profiles that are well-known and highly searched that may also be highly susceptible to being replicated or parodied.

Facebook 113

Facebook Profiling Paid Search Agency Contact Marketing 113

KoMarketing Associates

NOVEMBER 18, 2020

LinkedIn may not be the easiest platform to use, especially when others, such as Google and Facebook, offer robust tools that allow users to easily bulk upload ads. Optional URL Scraping. Even better, LinkedIn only sends the ad to users who are active, allowing advertisers to avoid wasted spend on messages that will never be read.

Linkedin 283

Linkedin Paid Search Agency Features Ads 283

Sprout Social

OCTOBER 22, 2019

More than two billion people use Facebook every month. Since many people find company websites through Facebook, it’s a good idea to build a bridge between your social followers and digital leads. Here are 4 ways to embed a Facebook feed and more on your website: 1. How to Embed Facebook on WordPress Sites.

Facebook 79

Facebook Features Word of Mouth User-Generated Content 79

Hubspot

APRIL 1, 2021

The other day, I searched for "Taylor Swift" on Facebook. Fortunately, I was able to find the mega-pop star's page easily, with the help of a small blue badge: When searching for a business (or person) on Facebook, a verified badge is often the easiest and most reliable way to ensure the page you've found is authentic.

Facebook 87

Facebook Hubspot Ideal Customer Profiles Profiling 87

Webbiquity

DECEMBER 22, 2015

Since Facebook unveiled its advertising options for businesses, the ads have grown substantially. Looking for the next big thing in Facebook advertising ? Looking for the next big thing in Facebook advertising ? Here are five Facebook advertising features you haven’t tried yet. Image credit: Revinate. Carousel ads.

Advertising Agencies 100

Advertising Agencies Facebook Features Advertisements 100

Go Beyond SEO

APRIL 16, 2018

While there are several different roles within a Facebook business page, the Admin role has the most access and authority of all the roles. The post How to Add a Facebook Admin appeared first on GoBeyond SEO.

Facebook 68

Facebook Paid Search Agency Advertising Agencies SEO 68

Navigate the Channel

MARCH 29, 2024

Include your LinkedIn, Facebook, Instagram, YouTube or other social media details, too. Run campaigns that provide a discount if they sign up for your email list or follow you on LinkedIn, Facebook or Instagram. They were initially used to make broken URLs more resilient. Add your digital information to your print advertising.

Online Marketing 65

Online Marketing Paid Search Agency B2B Thought Leadership Landing Pages 65

Hubspot

NOVEMBER 9, 2018

Over the past year, Facebook Watch has seen some significant success -- since the start of 2018, total time spent watching videos in Watch has increased by 14x. Facebook Watch offers thousands of impressive, high-quality videos for both entertainment and educational purposes. How to download Facebook Live videos.

Facebook 71

Facebook Video Marketing High Quality Lead Impressions 71

Optinmonster

APRIL 6, 2021

Do you want to learn how to create a Facebook landing page to drive more conversions from your social posts or paid ads? Facebook is one of the most popular resources for any new marketer or business owner. Plus, Facebook has become one of the best paid advertising platforms at your disposal. Ready to give it a try?

Landing Pages 71

Landing Pages Paid Content Facebook Optimization 71

Go Beyond SEO

APRIL 16, 2018

While there are several different roles within a Facebook business page, the Admin role has the most access and authority of all the roles. The post How to Add a Facebook Admin appeared first on GoBeyond SEO.

Facebook 60

Facebook Paid Search Agency Advertising Agencies SEO 60

Hubspot

APRIL 22, 2020

This morning, I did my usual social media scanning before getting ready for work, and as I was scrolling Facebook, I began to notice ads for companies I didn't recall following. For instance, I read the blog from B2B company, Drift, pretty frequently, but don't follow the company's Page on Facebook. Facebook Dark Posts, Explained.

Facebook 87

Facebook Work Management Paid Search Agency Marketing Management 87

B2B Marketing Traction

NOVEMBER 11, 2014

It’s easy to add an update on LinkedIn and Facebook, right? Facebook can pose some challenges for display of photos on company pages. If that happens, you can upload a custom size of the photo or image as I did in this example above of a Facebook update. b2b content Facebook LinkedIn marketing social media'

Linkedin 100

Linkedin Facebook Web 2.0 Tips 100

The Point

OCTOBER 7, 2014

Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. However, it also drives much higher conversion rates (up to 7x, in our experience) compared to Twitter and Facebook.

Paid Content 100

Paid Content PPC Twitter Linkedin 100

ClearVoice

DECEMBER 10, 2018

Disney, the enormous media and entertainment conglomerate, helped promote their ‘Zootopia’ movie, with a Facebook Messenger chatbot that interacted with children. Kayak, one of the most popular air and hotel booking platforms, allows you to interact with its chatbots via Facebook Messenger, Slack or Amazon Alexa.

Marketing AI 100

Marketing AI Facebook Ad Building Marketing Automation Services 100

Optinmonster

JUNE 29, 2021

Do you want to add a Facebook activity feed to your website but not sure where to start? Facebook is one of the best assets for modern online stores and content marketers. In the end, both your website AND your Facebook page work together to scale your business. Add a Facebook Activity Feed to Your Website.

Activities 66

Activities Facebook Marketing Websites Bundling 66

illumin

APRIL 11, 2024

With the creation of Instagram Reels, Facebook Reels, YouTube Shorts, and other social platforms’ accommodation for short-form video, many platforms noticed the success that brands and content creators alike were finding on TikTok. This sentiment isn’t limited just to TikTok. and then generate an ad tag.

Barriers 117

Barriers Brand Identity Branding Content 117

Optinmonster

FEBRUARY 23, 2021

Do you want to create a personalized popup for greeting website visitors from Facebook? Whether you’re running a Facebook ad campaign or just looking to drive more organic traffic, you can create campaigns targeted specifically to visitors from Facebook with a custom popup. Why Create a Popup for Visitors From Facebook?

Facebook 63

Facebook Marketing Websites Template Display 63

Hubspot

OCTOBER 17, 2019

billion monthly active users on Facebook , it's important that your posts show up correctly in the newsfeed. Using the Facebook debugger tool, you can ensure your social media posts are formatted properly. Using the Facebook debugger tool, you can ensure your social media posts are formatted properly. But we've all been there.

Hubspot 53

Hubspot Facebook Process Tagging 53

The Lead Agency

APRIL 14, 2020

Facebook is considered as the B2C playground, flooded with ads from our go-to brands. However, Facebook shouldn’t be disregarded for B2B businesses, and we have the stats to back it up. billion active users on Facebook and 74% of people say they use Facebook for professional purposes. Hubspot reported that there are 2.38

Facebook 62

Facebook B2B Marketing Paid Search Agency Campaigns 62

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

Facebook 60

Facebook Optimization Work Management Marketing Management 60

flux.la

APRIL 23, 2020

Facebook is, without doubt, the most popular social networking website on the internet. Now and then, you might come across a video in your Facebook feed that you will want to save to your device. Now and then, you might come across a video in your Facebook feed that you will want to save to your device.

Facebook 52

Facebook Software Video Marketing Lock-In 52

Customer Experience Matrix

JULY 27, 2009

Summary: Genius.com is adding a URL shortener that will tie social media responses into the regular flow of demand generation and lead management. It generates short URLs that directly connect social media responses with Genius.com’s standard marketing and sales support features. This both is and isn’t a big deal.

Social Media 120

Social Media Marketing Automation Services Work Management Marketing Management 120

Sharpspring

SEPTEMBER 21, 2021

Time needed: ~15 minutes per URL). This is where you can experiment with various formats and tricks to get more of your followers’ attention: Tweet your URL tagging every person or brand you mentioned in your content: This will attract all those Twitter users to your tweet and they are likely to engage. LinkedIn: Just Share Your URL.

Social Networks 107

Social Networks Peer-to-peer Social Media Allocation 107

Marketing Insider Group

MARCH 18, 2020

My favorite part of Hootsuite, like Mailchimp, is the ability to automate the sharing of new posts to your audiences on LinkedIn, Facebook and Instagram via RSS feeds. SEMRush provides a dashboard snapshot of a particular URL, and all your competitors including the top-performing keywords and information about which sites link to the URL.

Marketing Management 363

Marketing Management Tools Planning RSS 363

Convince & Convert

APRIL 5, 2011

But now that Twitter is clamping down on API access and trying to have their cake and eat it too, the next frontier for API-driven frosting is on Facebook. Among the best of this new-ish breed of Facebook features is HyperAlerts. Using HyperAlerts is as simple as the plot of Hop : The HyperAlerts Facebook Page Updates Dashboard.

Facebook 167

Facebook API RSS Social Media 167