Chartbeat: Facebook Instant Article Traffic Has Declined in Recent Months
RebelMouse
SEPTEMBER 8, 2022
In May, when several of our partners notified us of a substantial drop in Facebook Instant Article (FBIA) traffic, we investigated mobile Facebook traffic across the Chartbeat network to find out if these were isolated incidents or indicators of a greater shift in platform or reader behavior. Key Takeaways From the Data.
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