SmartBug Media

MAY 20, 2020

Trade shows and other events. Facebook Live and podcasts. Social media: Post at least once on Facebook, LinkedIn, and Instagram. Advertising: You might have success advertising a webinar on Facebook, Twitter, or in an industry-specific publication if you have budget available. Advertising. Signature lines.

Webinar Metrics 111

Webinar Metrics Promotion Co-Registration Trade Show 111

Webbiquity

JANUARY 28, 2020

Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. What is a social media hub?

Social Media 255

Social Media Media Aggregators Trust Marketing 255

Directive Agency

OCTOBER 21, 2016

Are you trying to get started with Facebook advertising but struggling to determine exactly where to start? With so many campaign options and strategy that can be implemented, it’s a little terrifying to dive into Facebook advertising. This is one of the most effective features that Facebook offers through it’s advertising.

Tactics 70

Tactics Facebook Brand Identity Branding 70

Webbiquity

MAY 4, 2021

Today, the platform helps brands and agencies run more successful influencer marketing campaigns, save them time and headaches finding the right influencers; managing the contacts; and reporting across Instagram, Tik Tok, YouTube, Facebook, Twitter, and Twitch. So that’s been a big part of our success. Targeted travel, too.

Work Management 287

Work Management Marketing Management Paid Search Agency Peer-to-peer 287

SmartBug Media

MARCH 24, 2020

We’ve all had the notifications pop up on our phones when a friend decides to share a moment in real time—but is your brand utilizing Facebook Live to its full marketing potential to stand out in the noisy digital space? Whether your business is B2B or B2C, there is a multitude of potential with Facebook Live. What Is Facebook Live?

Facebook 78

Facebook Campaigns Broadcasting Sales Qualified Leads 78

Webbiquity

MARCH 2, 2021

For multi-session, multi-virtual-location online events like trade shows and expos, check out what Stas Zaslavsky and his team at VII Events have built. Depending on the nature of the event, you may want to livestream select sessions on Facebook and YouTube. But First… But first, before getting into all of that….

Event Marketing 270

Event Marketing ROI Multi-Channel Advertising Agencies 270

BenchmarkONE

JANUARY 24, 2019

A Google display ad, paid search, or Facebook ad may only cost a few hundred dollars – but can reach a highly qualified, ready-to-buy audience with minimal hassle. Use Facebook and SEO for local business. Use local language in your Facebook ads (“Hey, Chicagoland business owners!”) Get a booth at a trade show.

Small Business Marketing 77

Small Business Marketing Paid Content Trade Show Business 77

SmartBug Media

APRIL 6, 2023

Going to a trade show? Depending on the demographics or behavior of a persona, you could also use Facebook, LinkedIn, Instagram, TikTok, YouTube, or even Quora. Grab a tablet and have people fill out the survey at your booth or ask people your survey questions as they go by and keep track of the answers yourself.

Buyer Personas 98

Buyer Personas Planning Psychographics Paid Search Agency 98

Navigate the Channel

SEPTEMBER 13, 2021

Social media platforms like LinkedIn and Facebook are always a good choice. YouTube talks on how to achieve more in life are always popular and more people are gaining traction with TikTok as a shorter alternative to provide solid advice. Perhaps it is the size of the audience you’re speaking to at seminars or trade shows.

Ad Building 122

Ad Building Thought Leadership Social Media Trade Show 122

SmartBrief - Marketing

OCTOBER 30, 2023

Whether it’s Facebook, Instagram, YouTube, TikTok or one of countless other social media platforms, there are always influencers sharing their opinions and expertise with their enthusiastic followers.

Advertising Agencies 52

Advertising Agencies Work Management Marketing Management Opinions 52

SmartBrief - Marketing

OCTOBER 30, 2023

Whether it’s Facebook, Instagram, YouTube, TikTok or one of countless other social media platforms, there are always influencers sharing their opinions and expertise with their enthusiastic followers.

Advertising Agencies 52

Advertising Agencies Work Management Marketing Management Marketing & Strategy 52

Biznology

DECEMBER 9, 2016

More than ever before, companies are accessible and interacting with their customers on a daily basis, whether it’s commenting on a photo of your product on their Instagram page, interacting with them on Facebook , or tracking your ROI on your last direct mail postcard coupon. Do they “like” you on Facebook?

Outreach 80

Outreach Trade Show Tips Guidelines 80

SpotMe Blog

FEBRUARY 2, 2022

They offer direct integration with Google Analytics and Facebook Pixel. Founded in 2008, vFairs is a virtual career fairs and virtual trade shows pioneer. The main features include 3D models of the event with trade show booths. Best for: External users at virtual career fairs and virtual trade shows.

Comparison 52

Comparison Marketing Automation Services Enterprise Management Webcast 52

Webbiquity

JUNE 25, 2012

online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. It’s difficult to build a large social following on Twitter, Facebook, LinkedIn, YouTube, Google+ or any other such site right out of the gate. Photo credit: DIY Marketers.

Social Media 100

Social Media Social Marketing Allocation SEM 100

KoMarketing Associates

OCTOBER 5, 2017

With hundreds of trade shows, conferences, and meet-ups happening every year, events tend to “die” once they are over. The event video can also be saved and repurposed later on your company’s YouTube or Vimeo channel. If live streaming on Facebook or Twitter (through Periscope), it gets automatically saved in the video library.

Work Management 138

Work Management B2B Marketing Marketing Management B2B 138

Webbiquity

JUNE 11, 2013

To expand your online footprint within your market, think about three types of sites where you want a presence: Social media sites: these include social networks (Facebook, Twitter, LinkedIn), social content sharing sites (YouTube, Flickr, SlideShare) and social bookmarking sites (Reddit, StumbleUpon, Diigo).

Allocation 100

Allocation Optimization Peer-to-peer Social Networks 100

Schubert B2B

AUGUST 16, 2017

Both involve your relations with trade pubs. Take your PR to the next level by integrating it with your next trade show. Trade shows are a great place for you to use social media like Twitter, LinkedIn, Facebook and more. Use releases to publicize what you’re going to be doing at the trade show.

Public Relations 54

Public Relations B2B Marketing Work Management Trade Show 54

SpotMe Blog

JULY 25, 2021

Consider these hybrid event examples, both with different focuses, but still blended experiences: A large trade show that’s principally an in-person event with exclusive online content and an event app. Trade shows. Consider how hybrid aspects can work for these types of events for your organization: Conferences.

Examples 111

Examples Enterprise Management Work Management Conference 111

Kaon

AUGUST 2, 2017

on YouTube or Facebook), or in a specially designed room with large screens all around. The storyline follows the same linear path, but can be experienced differently, depending on which direction the viewer chooses to view at any point in time. Marketing Applications. Schedule a Kaon AR® or Kaon VR® demo!

Work Management 100

Work Management Marketing Management Trade Show Trigger Marketing 100

Webbiquity

OCTOBER 4, 2013

Offline tactics include trade shows and other events, business cards, direct mail, printed brochures, signage and print advertising. Possible sources of referral traffic links include: • News articles in trade, local or business publications. YouTube, LinkedIn, Twitter, Facebook, Pinterest, SlideShare, Scoop.it).

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Lead Scoring 100

Webbiquity

OCTOBER 4, 2013

Offline tactics include trade shows and other events, business cards, direct mail, printed brochures, signage and print advertising. Possible sources of referral traffic links include: • News articles in trade, local or business publications. YouTube, LinkedIn, Twitter, Facebook, Pinterest, SlideShare, Scoop.it).

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Marketing Management 100

Exo B2B

MAY 25, 2021

Especially in the last year when business meetings between customers and suppliers, conversations of “trade shows”, 5 @7 happy hours or business lunches have been replaced in whole or in part by meetings on ZOOM. Here we are usually talking about Facebook, LinkedIn, Twitter and YouTube.

Social Networks 52

Social Networks Network Marketing Linkedin Peer-to-peer 52

Biznology

OCTOBER 15, 2018

That desire has been incited by popular social media platforms, such as Instagram and Facebook, which have introduced new functions for video broadcast. And, make no mistake, brands have noticed this opportunity, especially since live videos on Facebook are on autoplay. The potential is immense, and it has still not been used enough.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

KoMarketing Associates

DECEMBER 14, 2015

The amount of innovation, change and new offerings offered by Twitter, Facebook, Google and LinkedIn exploded in 2015 – many of which gave marketers like us, not just better access to social audiences, but hyper-targeted options.” That was the highlight of 2015 for us. EFFICIENT WEBSITE MARKETING.

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

Televerde

NOVEMBER 15, 2021

This goldmine of leads is an ideal place to start your marketing as you have one of the highest chances of consumers seeing your brand through posts on: · Facebook. Even though physical touchpoints don’t have as far of a reach as online platforms, they still offer a means for making a sale, like through stores or trade shows.

Touchpoints 52

Touchpoints Paid Content Top of Funnel Cold Calling 52

B2B Marketing Traction

JANUARY 3, 2014

Photos shared via Twitter and Instagram, videos on YouTube and Vine, and quickly scan-able content on SlideShare are the most shared and popular content. When news coverage of Pope Benedict XVI showed his final tweet as he was leaving for Castle Gandolfo, I felt Twitter reached a tipping point ( it very well could have been much earlier ).

Planning 100

Planning Tactics Marketing Plans Trade Show 100

Hubspot

JUNE 20, 2018

Promote an offer through Facebook that requires an email address. Promote content on your Facebook Timeline that your followers can sign up to access. Add a call-to-action button to the top of your Facebook Business Page. We added calls-to-action (CTAs) on our Facebook page for HubSpot Academy below.

Top of Funnel 78

Top of Funnel Landing Pages Opt-out Opt-in 78

Sprout Social

FEBRUARY 8, 2023

Social media is like a giant trade show exhibit hall and with a little creativity, your brand can have the best booth. Avery Dennison goes all-in on platform According to the 2022 Sprout Social Index™ , over half (51%) of consumers plan to regularly use YouTube but only 35% of marketers plan on meeting them there.

Paid Search Agency 86

Paid Search Agency Advertising Agencies Social Media Classified Ads 86

Pam Didner

SEPTEMBER 16, 2020

Here are the 5 must-ask questions, I created a YouTube video to show you why. Offer digital space (landing pages/contact forms) on your website to continue sales reps’ activities from trade show booths and conferences. The biggest benefit of digital marketing is that everything is trackable. Check it out.

Sales Management 103

Sales Management Paid Search Agency Top of Funnel Account Based Marketing 103

Belkins

FEBRUARY 21, 2021

You don’t have to be a YouTube celebrity or work in B2C to make a short and interesting video about your product. Trade Shows. Trade shows are probably the most excellent opportunity to meet qualified leads and convert them into loyal clients. Video Content. Relevant Social Media Groups.

Sales Qualified Leads 67

Sales Qualified Leads Enterprise Management Ideal Customer Profiles Marketing Automation Services 67

Excelsior Research

MAY 24, 2021

Some of the methods of outbound marketing are emails, phone calls/telemarketing, direct mails, trade shows, event marketing, and PPC. Share on facebook. It is all about targeting specific prospects instead of maximizing visibility. Today’s businesses confuse between choosing inbound and outbound marketing. Share on twitter.

Lead Generation 52

Lead Generation Sales Qualified Leads Demand Generation Agencies Lead Ranking 52

Excelsior Research

MAY 24, 2021

Some of the methods of outbound marketing are emails, phone calls/telemarketing, direct mails, trade shows, event marketing, and PPC. Share on facebook. It is all about targeting specific prospects instead of maximizing visibility. Today’s businesses confuse between choosing inbound and outbound marketing. More To Explore.

Demand Generation Agencies 52

Demand Generation Agencies Lead Generation Sales Qualified Leads Lead Ranking 52

Valasys

JULY 8, 2020

The lesser-known contacts are the people the marketers may have met in conferences, alumni events, or trade shows and there may be untapped potential in these prospects. Reflecting on your network can help you identify the lesser familiar connections that can be used to improve your modern selling approach.

B2B Sales 59

B2B Sales Contacts Top of Funnel Marketing & Strategy 59

The Effective Marketer

MAY 9, 2011

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. Interns are ‘liking’ pages on facebook while the events coordinator is Tweeting about the trade show giveaway at their booth. What used to be clear roles (i.e.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 A couple of months ago, we talked about ways to engage your fan base on Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Wondering Out Loud

SEPTEMBER 18, 2011

By day I’m the director of marketing for OptiMine , a paid search bid management solution and I spent last week in Boston exhibiting at Shop.org , a trade show for online retailers. Using a smartphone while on site is a must for anyone who is doing trade shows. There is no better way to capture the activity.

Social Media 40

Social Media Trade Show Media Paid Search Agency 40

Webbiquity

FEBRUARY 16, 2016

Live events (conferences, trade shows and forums) remain the top lead generation source for B2B marketers. 71% said Twitter, while 54% each mentioned Facebook and YouTube. Between 28% and 35% percent of B2B leads come from marketing, while 45% to 52% on average are generated by sales teams. Direct Marketing ).

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110