Paul Gillin

JANUARY 25, 2012

But with Facebook becoming the place you just have to be for businesses of all sizes, a little marketing know-how comes in handy. When we look at what platforms our small business customers are using for social media marketing, 94% of them are on Facebook,” Schmulen said. That’s the herd mentality at work. Tip #3: Keep it simple.

Small Business Marketing 50

Small Business Marketing Facebook Tips A/B testing 50

Paul Gillin

OCTOBER 11, 2012

If you need to have more than one link in your post, use a URL shortening service (see below) and include it in the “Add more details” section. The language we use on Twitter doesn’t fit well in the more generous confines of a LinkedIn or Facebook post. Facebook is more playful than LinkedIn. Think of the context, too.

Linkedin 50

Linkedin Webinar Metrics Tips Webcast 50

Paul Gillin

DECEMBER 1, 2010

Summit in San Francisco and hear from some of the business leaders of the new Internet, including the CEOs of Google, Facebook, Yahoo! The Facebook founder acknowledged that great power carries great responsibility and pledged to be more responsive to the privacy concerns of members. Check out the wall posts on Facebook.

Web 2.0 50

Web 2.0 Internet Marketing Mobile Marketing Marketing Proposals 50

Paul Gillin

JUNE 24, 2010

But choosing the tool isn’t nearly as important as knowing how to put it to work. Unique URLs are a way to measure that. Unique URLs use a simple server redirect function to identify the source of an incoming click. You can find a complete directory at Saas-showplace.com. PUTTING IT ALL TOGETHER. End sidebar.

ROI 50

ROI Paid Content Social Marketing Webcast 50

Paul Gillin

AUGUST 9, 2012

The hash tag (#), which was created by the Twitter community to help bring order to the service’s inherent chaos, has become one of the Internet’s most powerful organizing and amplification tools. Updates are instantaneous, which makes Twitter a valuable news tool. About 40% of messages on Twitter include a URL.

Twitter 50

Twitter Work Management Paid Search Agency Tagging 50