Sprout Social

FEBRUARY 16, 2022

The YouTube algorithm is designed to help viewers find videos they want to watch and maximize long-term viewer satisfaction. Similar to other social media platforms, YouTube’s algorithm has changed as the site has evolved. Here’s what YouTube looks like today: There are now an estimated 2.1 Global ad revenue is 19.77

Youtube 123

Youtube Lead Scoring Lead Ranking Ad Frequency 123

Zoominfo

OCTOBER 5, 2021

searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Today’s blog post is for you!

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Sprout Social

SEPTEMBER 16, 2022

found that YouTube is the second-most popular social platform (behind Facebook). This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

Youtube 110

Youtube Video Marketing Mobile Marketing Social Media 110

Sprout Social

JULY 5, 2022

Your brand can (and should) leverage YouTube to grow your community, maximize your SEO value and help reach your larger business goals. Use these inspiring, educational and entertaining YouTube video ideas to supercharge your brand’s channel. Behind the scenes” of YouTube’s influence. Shorts quickly gained over 1.5

Youtube 130

Youtube Advertising Channels Video Marketing Paid Search Agency 130

Sprout Social

JULY 11, 2022

Part search engine, part streaming service and part social network, YouTube has a little bit of everything. A healthy channel can have major implications for your video discoverability—on YouTube and beyond. That’s why it pays to conduct a thorough YouTube audit. YouTube isn’t just surviving—it’s thriving.

Youtube 94

Youtube Banners Ideal Customer Profiles Keywords 94

Sprout Social

JULY 20, 2020

Trying to wrap your head around YouTube SEO? Recent YouTube statistics tell us that more and more viewers are discovering content via search. Read on for our step-by-step guide to YouTube SEO that you can easily apply to all of your videos. By default, YouTube does a pretty solid job of cluing creators into what viewers want.

Youtube 134

Youtube SEO Video Marketing Keywords 134

Convince & Convert

APRIL 16, 2015

Facebook video is taking over. Last year, for the first time, it surpassed the number of YouTube videos that were uploaded to pages on the site. According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet).

Facebook 167

Facebook Video Marketing Tips Youtube 167

Zoominfo

DECEMBER 13, 2018

Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Not too long ago, we compiled a list of top-notch YouTube channels for HR and recruitment professionals. 2. Sales Hacker.

Youtube 187

Youtube Advertising Channels Zoominfo B2B Thought Leadership 187

Marketing Insider Group

DECEMBER 8, 2021

In this article, I’m going to share 4 practical tips to get your small or medium business ready for next year. A HubSpot survey found that nearly half (45%) of individuals watch over an hour of video content on Facebook or YouTube each week. With a bit of luck, these tips will prove useful to you. Over to You.

Practices 293

Practices Tips Business Emarketing 293

Spiralytics

NOVEMBER 7, 2022

Indeed, the platform is a powerful tool for communicating with citizens. This article will discuss some tips for effectively using social media in government applications. 5 Tips to Effectively Use Social Media in Government. In particular, you’ll learn some essential social media tips in the context of governance.

Social Media 118

Social Media Tips Media Privacy 118

Martech Advisor

JANUARY 29, 2020

YouTube hashtags were introduced in 2016 to support hashtag-based searching. Hashtags on YouTube have evolved since then to provide a better video search experience for viewers and to help content creators make their videos discoverable. Let’s explore how you can use hashtags on YouTube for video marketing success.

Youtube 131

Youtube Classified Ads Video Marketing Paid Search Agency 131

ClearVoice

SEPTEMBER 6, 2023

Ever notice that sometimes when you search for something on Google, YouTube videos are among the top results? Google doesn’t display just any random YouTube video in these search results. Videos must rank high on YouTube for that particular search term to appear in related Google searches. billion active users.

Youtube 59

Youtube SEO Marketing & Strategy Case Studies 59

Matchcraft

FEBRUARY 1, 2023

As an ad agency, running profitable YouTube campaigns for your clients is crucial to achieve a successful advertising strategy. As the second most popular platform in the world next to Facebook, YouTube is a powerful platform for reaching and engaging with potential customers. billion revenue in 2021, a 46% increase YoY 62.5

Youtube 52

Youtube Practices Campaigns Best Practices 52

Sprout Social

JULY 19, 2023

Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Our survey also revealed marketers are prioritizing short-form vertical video across TikTok (60%), Instagram (53%) and YouTube Shorts (52%). Consumers can spot a sales pitch from a mile away.

Conversion Rate 89

Conversion Rate Video Marketing Top of Funnel Webinar Metrics 89

Webbiquity

FEBRUARY 27, 2018

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. Two-thirds of Facebook users (66%) get news on the site.

Social Networks 294

Social Networks Stats Network Marketing Linkedin 294

Marketing Insider Group

JUNE 14, 2021

Whether you want to tell a powerful story, make people laugh, or show viewers you understand what they’re facing and have the tools to help, you can – with video. In this second example , the user has some fun with Videoleap’s more advanced effects tools, merging two clips in an eye-catching way that tells a story. Source: Wyzowl.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Keep reading for actionable ways you can use brand safety tools and examples of effective tools that will help you minimize risk on social. What are brand safety tools?

Paid Content 130

Paid Content Tools Brand Identity Branding 130

Webbiquity

JUNE 21, 2022

For example, a customer might: Discover a product while browsing videos on YouTube. Use a comparison tool on their phone to find the lowest price. Become a Brand Influencer on TikTok, Instagram, or YouTube. Pro Tip: Leverage other influencers and brand advocates. Order the product on their home laptop.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

ClearVoice

JUNE 5, 2023

In the ongoing battle of the social networking giants, TikTok, Instagram, and YouTube are gaining steam. But Facebook still remains the undisputed number one. With almost 3 billion active users per month, Facebook is the most used social media platform around the world. Facebook Live videos are best for real-time engagement.

Webinar Metrics 52

Webinar Metrics Facebook Video Marketing Marketing & Strategy 52

ClearVoice

SEPTEMBER 16, 2021

In 2020, Facebook announced its commitment to Black creators and small businesses that use their platforms to showcase their talents, products, and services. If you’re unfamiliar with these Facebook content monetization tools, we’re here to assist you in getting the most out of your content. Facebook Business Suite.

Facebook 99

Facebook Features Content Cost per Acquisition 99

Zoominfo

DECEMBER 13, 2018

Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Now, on to the ultimate guide to the YouTube channels producing the best sales content today. Go check it out!

Youtube 100

Youtube Advertising Channels B2B Thought Leadership Work Management 100

Martech

AUGUST 9, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Ross estimates that the current split is 50/50 between traditional deals and programmatic placements, with the scales tipping toward programmatic. I mean the topics and themes we cover every week.

Facebook 111

Facebook Ad Exchange Advertising Agencies Mobile Advertising 111

Scoop.it

SEPTEMBER 30, 2022

You can write about anything from a personal diary style blog to discussing the best website development proposal tips. If you struggle to find the right topics for your WordPress blog, we have outlined eight helpful tips. Google Trends is an excellent tool for viewing search interest for keywords and topics over time.

Tips 84

Tips CMS Development Blogger AIO 84

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

Facebook 162

Facebook Optimization Work Management Marketing Management 162

Webbiquity

AUGUST 22, 2017

Many marketers believe that brand building is only for B2C companies like Nike, Coke, and Facebook. Here are five brand building tips that you can use to grow your B2B business. Still, the folks at Campaign Monitor built their own email marketing tool targeted specifically at designers. Image credit: Nick Youngson.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

Magisto

JUNE 10, 2020

Best Online Webcam Video Recording Tools. Tips and Tricks: How to Improve Your Webcam Performance. It can also be used for live streaming, as it integrates seamlessly with Facebook and Youtube Live. . A clean-looking yet powerful software with more unveils more and more useful tools as you play around with it.

Tools 52

Tools Tips Youtube Video Marketing 52

Optinmonster

NOVEMBER 3, 2021

That’s why, in today’s post, we’ll be sharing 9 expert tips on how to increase sales with social media. RafflePress is the best social media contest and giveaway tool. Honestly, this tool has everything you need to run a fair and successful social media contest, including built-in rules and random winner generators.

Social Media 80

Social Media Media Tips Ideal Customer Profiles 80

Convince & Convert

DECEMBER 13, 2023

You can also use customer experience management tools to get feedback from your audience and build around what they like. Picking And Choosing Your Audience Social media apps like Facebook have developed business features to target preferred audiences while using specific demographic filters like gender, age, location, and language.

Social Media 153

Social Media Video Marketing Media Eye-Tracking 153

Sprout Social

JANUARY 10, 2017

It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. You need to figure out how to promote your YouTube channel if you want to be successful. Here are 16 ways to promote your YouTube channel like a pro: 1. Which brings us to our next tip. YouTube SEO.

Youtube 110

Youtube Paid Content Promotion Advertising Channels 110

Sprout Social

MARCH 16, 2022

Request a demo to try Sprout’s Premium Analytics tools and see how they can enhance your strategy. Facebook video metrics to watch. A video view on Facebook counts when a user watches a video for at least three seconds. Dig into how sound on vs. sound off video plays compare using Sprout Social’s Premium Analytics tools.

Video Marketing 124

Video Marketing Youtube Click Rate Allocation 124

Sprout Social

AUGUST 19, 2021

In 2020, Facebook, Instagram, and Pinterest launched revamped social commerce tools to help retailers streamline online shopping experiences during the pandemic. So far, three major platforms have introduced social commerce features: Facebook, Instagram and Pinterest. Instagram Shopping is directly linked to your Facebook Shop.

Stats 133

Stats Examples Tips Top of Funnel 133

Martech

JULY 20, 2023

Many campaigns on TikTok, YouTube, Facebook and others fail simply because marketing teams need the right tools to maximize conversions. In this webinar, learn how to increase revenue with practical tips your marketing team can put into practice for immediate, measurable impact.

Organization 93

Organization Campaigns Amazon Youtube 93

Hubspot

JUNE 17, 2019

It's clear that web visitors are shifting to video -- Facebook Watch, IGTV, and of course, YouTube have all picked up steam in recent years. I saw an opportunity to engage and grow an audience for my company, Niche Site Project's YouTube channel , and decided to double down. YouTube Subscribers increased by 37%.

Youtube 78

Youtube Video Marketing Work Management Marketing Management 78

Hubspot

JANUARY 22, 2020

According to a recent survey from Lawless Research and Factual , marketers are spending an average of 43% of their ad budget on Google and Facebook, with Amazon not far behind. These programs also include ad offerings on sites owned by the oligopoly, such as YouTube (owned by Google) and Instagram (owned by Facebook).

Paid Content 94

Paid Content Amazon Paid Search Agency Facebook 94

Hubspot

JULY 30, 2020

How many times have you interacted with an ad on Facebook and gotten lost down a rabbit hole? I could click on an ad about ice cream, and five minutes later, find myself looking at YouTube videos of homemade sundaes. As far as Facebook landing pages go, this one was great. Facebook landing pages have the same goal.

Landing Pages 93

Landing Pages Facebook Marketing Automation Services Budget Programs 93

Oktopost

NOVEMBER 22, 2023

Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs.

Social Media 117

Social Media Trends Media B2B 117

Biznology

FEBRUARY 15, 2019

To start your digital audit, use a spreadsheet to record all of your known websites, social media accounts, blogs, YouTube channels, etc. Go through the same exercise on each of the social platforms (Twitter, LinkedIn, Facebook, YouTube, etc). Here is a free digital audit template to get you started. Like this post?

Social Media 132

Social Media Enterprise Management Work Management Tips 132