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Twitter’s demise would cost marketers an important, useful channel

Martech

Looking at Twitter’s financials, it is difficult to see a way for it to survive. The company was in bad financial condition long before Elon Musk bought it, only turning a profit twice in the last decade. For brands Twitter has provided a unique, immediate channel for connecting with consumers. Facebook $30.75 TikTok $46.86

Cost 109
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10 Common Social Media Statements Verified or Debunked

ClearVoice

Here are the top statements that we will prove to be true or false for various social media platforms, including Facebook, Instagram, Twitter, and Pinterest. Statements for Facebook to verify or debunk. It doesn’t matter if you promote from an official business page or your personal page on Facebook.

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How to use customer data to develop marketing insights

Biznology

As long as you inform your customers what you’re doing with terms and conditions and a privacy policy, and have them click or sign their agreement before making a purchase or joining your mailing list, collecting customer data is very legal. Before we start, you may be wondering if collecting customer data is in any way illegal.

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OUR CULTURE

Excelsior Research

Terms & Conditions. Lead Genaration. Demand Generation. Digital Marketing. QUICK LINKS. GDPR Policy. Privacy Policy. SOCIAL MEDIA. © Copyright 2020 Excelsior Research Pvt.Ltd. The post OUR CULTURE appeared first on Excelsior Research.

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Four Great Ways to Use Personalization in Digital Marketing

Webbiquity

When someone hears their own name, that triggers a unique reaction in those parts of the brain associated with long-term memory. Later, they see an ad like the one at right on Facebook. Weather conditions: sunny, raining, the temperature in Celsius or Kelvin. Connect with him on Twitter and LinkedIn.

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Studying the Hidden World of Dark Social Engagement

Contently

For every tweet, pin, and Facebook link, there are certain shares that people have struggled to measure for years. In 2012, Atlantic deputy editor Alexis Madrigal came up with the term “ dark social ” to describe the “vast trove of social traffic is essentially invisible to most analytics programs.”

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How did marketers let GDPR happen?

Biznology

The basis for my question is that most students in the class were unnerved by Google reading their emails and Facebook knowing who their friends are, but no one ever quit Google or Facebook. Because it was easier to sneak another paragraph into the terms and conditions than to do the right thing, GDPR happened.